Previsioni di mercato per l\'apprendimento digitale della lingua inglese in Sud e Centro America fino al 2030 - Analisi regionale - per tipo di prodotto (cloud e on-premise), tipo di business (B2B e B2C) e utente finale (studenti non accademici e studenti accademici)
Il crescente utilizzo della realtà virtuale e della realtà aumentata alimenta il mercato dell\'apprendimento digitale della lingua inglese in Sud e Centro America.
Mentre il mondo continua a cambiare abbracciano le tecnologie, varie regioni, come il Nord America, l’Europa, l’Asia Pacifico, il Medio Oriente e l’Africa e l’America meridionale e centrale, stanno utilizzando in modo significativo le tecnologie di realtà virtuale (VR) e realtà aumentata (AR). Queste regioni attirano anche imprenditori, aziende educative, esperti e imprese da tutto il mondo, con l’obiettivo di utilizzare queste tecnologie. Diverse aziende, come VirtualSpeech, Engage VR, ClassVR, Mondly VR, VRChat, Language Lab, ImmerseMe e Fulldive, forniscono strumenti VR per esplorare il mondo dell\'apprendimento dell\'inglese. Ci sono più opportunità per l’apprendimento delle lingue grazie all’incorporazione di AR e VR. L’uso delle tecnologie VR e AR può collocare gli studenti in mondi virtuali dove possono interagire con persone che parlano inglese. Ad esempio, gli studenti possono esercitarsi a ordinare cibo in un ristorante di lingua inglese o fare tour virtuali della città, offrendo loro un ambiente realistico per imparare la lingua. Pertanto, si prevede che il crescente utilizzo di AR e VR rappresenterà una tendenza significativa nel mercato dell’apprendimento digitale della lingua inglese.
Panoramica del mercato dell\'apprendimento digitale della lingua inglese in America meridionale e centrale
Il mercato dell\'apprendimento digitale della lingua inglese in America meridionale e centrale è segmentato in Brasile, Argentina e nel resto dell\'America meridionale e centrale. La crescente digitalizzazione nella regione sta accelerando la crescita delle piattaforme digitali per l’apprendimento della lingua inglese. Diverse aziende offrono nuove piattaforme digitali per l’apprendimento delle lingue in Sud America. Ad esempio, nell’agosto 2023, Open English, leader globale nell’istruzione inglese online in Sud America, ha scelto Richarlison, un giocatore della squadra nazionale brasiliana, come suo ambasciatore e nuovo studente. Conosciuto come \"Pombo\", Richarlison continua il suo viaggio di apprendimento delle lingue con Open English. La collaborazione fornirà inoltre opportunità di apprendimento della lingua inglese ai giovani svantaggiati in Brasile. Ciò, a sua volta, contribuirà ad accelerare l’adozione di piattaforme digitali in lingua inglese nella regione.
Un mercato del lavoro altamente competitivo convince ulteriormente gli studenti di tutte le età a sviluppare diverse competenze, creando una domanda di istituzioni e tecnologie educative per trasformare digitalmente il Sud e Centro America. L’adozione dell’EdTech tra i giovani adulti sta crescendo più rapidamente nell’America meridionale e centrale che in altre regioni del mondo. Un recente sondaggio condotto dall’Economist Impact ha rilevato che l’86% dei giovani brasiliani ha frequentato corsi o corsi di formazione online per migliorare le proprie competenze professionali e linguistiche. Pertanto, la domanda di piattaforme per l’apprendimento della lingua inglese è in aumento nell’America meridionale e centrale.
Entrate e previsioni del mercato dell\'apprendimento digitale della lingua inglese in America meridionale e centrale fino al 2030 (milioni di dollari)
Segmentazione del mercato dell\'apprendimento digitale della lingua inglese in America meridionale e centrale
Il mercato dell’apprendimento digitale della lingua inglese in America Centrale è classificato in tipo di prodotto, tipo di attività, utente finale e paese.
In base al tipo di prodotto, il mercato dell\'apprendimento digitale della lingua inglese in Sud e Centro America è suddiviso in cloud e on-premise. Il segmento cloud deteneva una quota di mercato maggiore nel 2022.
In base al tipo di attività, il mercato dell\'apprendimento digitale della lingua inglese in Sud e Centro America è suddiviso in B2B e B2C. Nel 2022, il segmento B2B ha detenuto una quota maggiore del mercato dell\'apprendimento digitale della lingua inglese in Sud e Centro America.
In termini di utenti finali, il mercato dell\'apprendimento digitale della lingua inglese in Sud e Centro America è suddiviso in studenti non accademici e studenti accademici. Nel 2022, il segmento degli studenti accademici deteneva una quota maggiore del mercato dell’apprendimento digitale della lingua inglese in Sud e Centro America. Inoltre, il segmento degli studenti non accademici è suddiviso in scuole di lingua aziendali, private e dirette al consumatore. Inoltre, il segmento diretto al consumatore è suddiviso in sottocategorie in TOEFL, TOEIC, certificato di inglese commerciale Cambridge, IELTS e altri. Inoltre, il segmento degli studenti accademici è suddiviso in sottocategorie 0 – 5, 6 – 11, 12 – 16, 17 – 30 e 30 sopra.
In base al paese, il mercato dell\'apprendimento digitale della lingua inglese nell\'America meridionale e centrale è classificato in Brasile, Argentina e nel resto dell\'America meridionale e centrale. Il Brasile ha dominato la quota di mercato dell\'apprendimento digitale della lingua inglese in Sud e Centro America nel 2022.
EF EDUCATION FIRST, MACMILLAN, OXFORD UNIVERSITY PRESS, Pearson Plc e Chegg Inc, INLINGUA INTERNATIONAL LTD. sono tra le aziende leader che operano nel mercato dell\'apprendimento digitale della lingua inglese in Sud e Centro America.
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Digital English Language Learning Market Landscape
4.1 Overview
4.2 Ecosystem Analysis
4.2.1 List of Vendors in the Value Chain
5. South & Central America Digital English Language Learning Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Rising Digitalization in Educational Sector
5.1.2 Increasing Gamification of Language Learning Platforms
5.2 Market Restraints
5.2.1 Data Security Risks
5.3 Market Opportunities
5.3.1 Governmental Initiatives
5.3.2 Use of Artificial Intelligence in English Language Learning Platforms
5.4 Future Trends
5.4.1 Increasing Use of Virtual Reality and Augmented Reality
5.5 Impact of Drivers and Restraints:
6. Digital English Language Learning Market – South & Central America Market Analysis
6.1 Overview
6.2 Digital English Language Learning Market Revenue (US$ Million), 2020–2030
6.3 Digital English Language Learning Market Forecast Analysis
7. South & Central America Digital English Language Learning Market Analysis – by Product Type
7.1 Cloud
7.1.1 Overview
7.1.2 Cloud: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
7.2 On-Premise
7.2.1 Overview
7.2.2 On-Premise: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
8. South & Central America Digital English Language Learning Market Analysis – by Business Type
8.1 B2B
8.1.1 Overview
8.1.2 B2B: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
8.2 B2C
8.2.1 Overview
8.2.2 B2C: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9. South & Central America Digital English Language Learning Market Analysis – by End User
9.1 Non-Academic Learners
9.1.1 Overview
9.1.2 Non-Academic Learners: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.1.2.1 Corporate
9.1.2.1.1 Overview
9.1.2.1.2 Corporate: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.1.2.2 Private Language Schools
9.1.2.2.1 Overview
9.1.2.2.2 Private Language Schools: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.1.2.3 Direct to Consumer
9.1.2.3.1 Overview
9.1.2.3.2 Direct to Consumer: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.1 TOEFL
9.1.2.3.2.1.1 TOEFL: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.2 TOEIC
9.1.2.3.2.2.1 TOEIC: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.3 Cambridge Business English Certificate
9.1.2.3.2.3.1 Cambridge Business English Certificate: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.4 IELTS
9.1.2.3.2.4.1 IELTS: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.5 Others
9.1.2.3.2.5.1 Others: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.2 Academic Learners
9.2.1 Overview
9.2.2 Academic Learners: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.2.2.1 0 to 5
9.2.2.1.1 Overview
9.2.2.1.2 0 to 5: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.2.2.2 6 to 11
9.2.2.2.1 Overview
9.2.2.2.2 6 to 11: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.2.2.3 12 to 16
9.2.2.3.1 Overview
9.2.2.3.2 12 to 16: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.2.2.4 17 to 30
9.2.2.4.1 Overview
9.2.2.4.2 17 to 30: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
9.2.2.5 30 Above
9.2.2.5.1 Overview
9.2.2.5.2 30 Above: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
10. South & Central America Digital English Language Learning Market – Country Analysis
10.1 South & Central America Market Overview
10.1.1 South & Central America: Digital English Language Learning Market, By Key Country – Revenue 2022 (US$ Million)
10.1.2 South & Central America: Digital English Language Learning Market – Revenue and Forecast Analysis – by Country
10.1.2.1 South & Central America: Digital English Language Learning Market – Revenue and Forecast Analysis – by Country
10.1.2.2 Brazil: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
10.1.2.2.1 Brazil: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.2.2 Brazil: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.2.3 Brazil: Digital English Language Learning Market Breakdown, by End User
10.1.2.2.3.1 Brazil: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.2.3.1.1 Brazil: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.2.3.2 Brazil: Digital English Language Learning Market Breakdown, by Academic Learners
10.1.2.3 Argentina: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
10.1.2.3.1 Argentina: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.3.2 Argentina: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.3.3 Argentina: Digital English Language Learning Market Breakdown, by End User
10.1.2.3.3.1 Argentina: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.3.3.1.1 Argentina: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.3.3.2 Argentina: Digital English Language Learning Market Breakdown, by Academic Learners
10.1.2.4 Rest of South & Central America: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
10.1.2.4.1 Rest of South & Central America: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.4.2 Rest of South & Central America: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.4.3 Rest of South & Central America: Digital English Language Learning Market Breakdown, by End User
10.1.2.4.3.1 Rest of South & Central America: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.4.3.1.1 Rest of South & Central America: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.4.3.2 Rest of South & Central America: Digital English Language Learning Market Breakdown, by Academic Learners
11. Industry Landscape
11.1 Overview
11.2 Market Initiative
11.3 New Product Development
11.4 Merger and Acquisition
12. Company Profiles
12.1 EF EDUCATION FIRST
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 MACMILLAN
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 OXFORD UNIVERSITY PRESS
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 Pearson Plc
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 Chegg Inc
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 INLINGUA INTERNATIONAL LTD.
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
13. Appendix
13.1 About the Insight Partners
List of Tables
Table 1. Digital English Language Learning Market Segmentation
Table 2. List of Vendors
Table 3. Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Table 4. Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million) – by Product Type
Table 5. Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million) – by Business Type
Table 6. Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million) – by End User
Table 7. Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million) – by Non-academic Learners
Table 8. Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million) – by Direct to Consumer
Table 9. Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million) – by Academic Learners
Table 10. South & Central America: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Country
Table 11. Brazil: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Product Type
Table 12. Brazil: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Business Type
Table 13. Brazil: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by End User
Table 14. Brazil: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Non-academic Learners
Table 15. Brazil: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Direct to Consumer
Table 16. Brazil: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Academic Learners
Table 17. Argentina: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Product Type
Table 18. Argentina: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Business Type
Table 19. Argentina: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by End User
Table 20. Argentina: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Non-academic Learners
Table 21. Argentina: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Direct to Consumer
Table 22. Argentina: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Academic Learners
Table 23. Rest of South & Central America: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Product Type
Table 24. Rest of South & Central America: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Business Type
Table 25. Rest of South & Central America: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by End User
Table 26. Rest of South & Central America: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Non-academic Learners
Table 27. Rest of South & Central America: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Direct to Consumer
Table 28. Rest of South & Central America: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million) – by Academic Learners
List of Figures
Figure 1. Digital English Language Learning Market Segmentation, by Country
Figure 2. Ecosystem Analysis
Figure 3. Digital English Language Learning Market – Key Market Dynamics
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. Digital English Language Learning Market Revenue (US$ Million), 2020–2030
Figure 6. Digital English Language Learning Market Share (%) – by Product Type (2022 and 2030)
Figure 7. Cloud: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 8. On-Premise: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 9. Digital English Language Learning Market Share (%) – by Business Type (2022 and 2030)
Figure 10. B2B: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 11. B2C: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 12. Digital English Language Learning Market Share (%) – by End User (2022 and 2030)
Figure 13. Non-Academic Learners: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 14. Corporate: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 15. Private Language Schools: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 16. Direct to Consumer: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 17. TOEFL: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 18. TOEIC: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 19. Cambridge Business English Certificate: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 20. IELTS: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 21. Others: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 22. Academic Learners: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 23. 0 to 5: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 24. 6 to 11: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 25. 12 to 16: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 26. 17 to 30: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 27. 30 Above: Digital English Language Learning Market – Revenue and Forecast to 2030 (US$ Million)
Figure 28. South & Central America: Digital English Language Learning Market, By Key Country – Revenue 2022 (US$ Million)
Figure 29. South & Central America: Digital English Language Learning Market Breakdown, by Key Countries, 2022 and 2030 (%)
Figure 30. Brazil: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million)
Figure 31. Argentina: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million)
Figure 32. Rest of South & Central America: Digital English Language Learning Market – Revenue and Forecast to 2030(US$ Million)
- EF EDUCATION FIRST
- MACMILLAN
- OXFORD UNIVERSITY PRESS
- Pearson Plc
- Chegg Inc
- INLINGUA INTERNATIONAL LTD.
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the South & Central America digital English language learning market.
- Highlights key business priorities in order to assist companies to realign their business strategies.
- The key findings and recommendations highlight crucial progressive industry trends in the South & Central America digital English language learning market, thereby allowing players across the value chain to develop effective long-term strategies.
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth South & Central America market trends and outlook coupled with the factors driving the South & Central America digital English language learning market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution.