Plant-based meat manufacturers are making significant investments in product innovation to attract many consumers. They offer organic, gluten-free, non-GMO, and allergen-free products that address various consumer requirements. Moreover, some players are also using plant proteins other than soy and pea protein to differentiate their products from their competitors’. The company realized that jackfruit is an underutilized resource and manufactured its products using jackfruit as the main raw material. Such factors offer a competitive edge to the company over its competitors. Leading plant-based meat manufacturers are collaborating and partnering with other players to launch innovative products in the market. For instance, in January 2021, PepsiCo and Beyond Meat formed a joint venture under The PLANeT Partnership, LLC to develop and market innovative products using plant proteins. Companies launched meatless jerky as the first product under the joint venture. Such developments are also expected to boost the plant-based meat products market during the forecast period.
With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the SAM plant-based meat products market in the coming years. The market is expected to grow at a good CAGR during the forecast period.
SAM Plant-based Meat Products Market Segmentation
The SAM plant-based meat products Market is segmented based on by type, category, distribution channel, and country. Based on type, the SAM plant-based meat products Market is divided into patties, nuggets, meatballs, sausages, and others. The patties dominated the SAM plant-based meat products Market in 2020. Based on category, the SAM plant-based meat products Market is categorized into frozen, refrigerated, and ambient. The frozen segment dominated the SAM plant-based meat products Market in 2020. Based on distribution channel, the SAM plant-based meat products Market is categorized into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment dominated the SAM plant-based meat products Market in 2020. Based on country, the SAM plant-based meat products Market is segmented into Brazil, Argentina, and Rest of SAM. The Brazil segment dominated the SAM plant-based meat products Market in 2020.
Kellogg’s Company, Tofurky, VBites Foods Ltd, Quorn, and Impossible Foods Inc. by Altair are among the leading companies in the SAM plant-based meat products market.