Market Introduction
Education in SAM requires enhancements for the countries to progress. Moreover, the education sector in SAM has limited growth, due to inadequate reform and investment across the region. The education sector market is growing at a slow rate but is completely open to innovation. One of the key reasons for this incompetent market is the gap between providers and consumers of education. Further, changes in education patterns often need the approval from several external parties, including state governments, school boards, corporate learning, and federal governments. Moreover, noticeable evidence of impact in the educational sector takes several years that further restricts instantaneous investment for the adoption of e-learning platforms.
Further, SAM is considered the fourth largest market with respect to the adoption of advanced learning platforms for e-learning after North America, Western Europe, and APAC. On the other hand, the education sector in SAM is limited due to the government's inadequate reform and investment. As per UNESCO, around 12 million adults across 20 countries in the region are contributing directly or indirectly to online education. At present, millions of people are retrieving written materials, collaborative software, podcasts, webinars, and more in the region. The growing expansion of corporate sector in the region is demanding the adoption of course authoring software to provide their employees an online platform to boost their skills. Also, Cloud based solutions accelerating usage of course authoring software is expected to create a significant demand for course authoring software in the coming years, which is further anticipated to drive the SAM course authoring software market.
COVID-19 pandemic is severely impacting the SAM region, but this has created fresh prospects for the region's course authoring software market. Education in SAM requires enhancements for the countries to progress. Moreover, the education sector in SAM has limited growth, due to inadequate reform and investment across the region. Various governments of SAM has taken an array of actions to protect their citizens and contain COVID-19’s spread. As per a survey conducted by Future Education regarding the impact of Coronavirus on the learning innovation ecosystem in Brazil, ~49.4% of schools and universities implemented one or more solutions from EdTechs for supporting the teaching and learning process. The COVID-19 outbreak and restrictive SAMsures taken by governments such as closure of schools and other education institutions to restrict the outbreak has led to increased adoption of digital technologies among corporate employees and schools. Students are increasingly investing in online classes and schools are investing in building their technology infrastructure to adapt with changing dynamics of education sector in the present pandemic crisis. All these factors are driving the growth of course authoring software market in the SAM region.
Market Overview and Dynamics
The course authoring software market in SAM is expected to grow from US$ 27.89 million in 2019 to US$ 45.24 million by 2027; it is estimated to grow at a CAGR of 8.5% from 2020 to 2027. A high level of success has been achieved by the growing introduction of artificial intelligence (AI) into various smart education technologies in educational institutions and in the private sector. AI tackles concerns such as high dropout rates and the ineffectiveness of the teaching approach to "one-size-fits-all". The implementation of the AI-enhanced platform is that it has the potential to execute diversified activities that require human intelligence. It also aims to preserve the capacity to build alternatives to human-related challenges, such as speech comprehension, language-related translations, and decision making. In addition, AI-based learning solution provides teachers with insights into the skills, learning patterns, development, and feedback of students to adapt the teaching approaches as desired by the student.
Key Market Segments
In terms of deployment, the cloud segment accounted for the largest share of the SAM course authoring software market in 2019. In terms of end user, the enterprises segment held a larger market share of the SAM course authoring software market in 2019.
Major Sources and Companies Listed
A few major primary and secondary sources referred to for preparing this report on the course authoring software market in SAM are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Adobe Inc.; Articulate Global Inc.; Brainshark, Inc.; Easygenerator; Elucidat; Instructure, Inc.; iSpring Solutions Inc.; LearnWorlds; Lessonly, Inc.; SAP Litmos.
Reasons to buy report
SAM Course Authoring Software Market Segmentation
SAM Course Authoring Software Market - By Deployment
SAM Course Authoring Software Market - By End User
SAM Course authoring software Market - By Country
SAM Course authoring software Market - Company Profiles