According to the Centers for Disease Control and Prevention (CDC) report, more than 1 in 4 (26%) adults in the US have untreated tooth decay issues. Further, 46% of adults aged 30 and above reveal the signs of gum disease, and severe gum diseases affect ~9% of adults. Tooth decay and gum diseases cause many teeth discoloration issues, extrinsic and intrinsic dental stains, dental caries, etc. As per the American Dental Association report, whitening kits prove effective on both extrinsic and intrinsic staining. A tooth whitening kit is a common elective procedure, a less-invasive esthetic treatment for people seeking oral hygiene.
With new features and advanced technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the North America teeth whitening kit market at a notable CAGR during the forecast period.
North America Teeth Whitening Kit Market Segmentation
The North America teeth whitening kit market is segmented into product type, distribution channel, and country. Based on product type, the market is segmented into whitening toothpaste, whitening gels and strips, powders, teeth whitening kits device, and others. The whitening toothpaste dominated the market in 2020. Based on distribution channel, the market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment dominated the market in 2020. Based on country, the North America teeth whitening kit market is segmented into the US, Canada, and Mexico. The US segment dominated the market in 2020.
BRODIE & STONE; Colgate-Palmolive Company; Johnson and Johnson Services, Inc; Unilever PLC; GlaxoSmithKline plc; CCA Industries, Inc; Procter & Gamble; SUPERSMILE; Henkel AG & COMPANY, KGAA; and Church & Dwight, Inc by Altair are among the leading companies in the North America teeth whitening kit market.