North America Powersports Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Type (All-Terrain Vehicles, Side-by-Side, and Motorcycles)

The powersports market in North America is expected to grow from US$ 13,046.99 million in 2021 to US$ 16,164.40 million by 2028; it is estimated to grow at a CAGR of 3.1% from 2021 to 2028.

Four-wheel all-terrain vehicles (ATVs) are in high demand among consumers in North America. This is pushing ATV manufacturers to include a four-wheel-drive system as an optional feature or as a full-time option. Microfiber couplings recognize the requirement of a four-wheel-drive system in real time. The popularity of such new four-wheel ATVs is increasing in different North American countries. The Canadian Council of Snowmobile Organization holds sporting competitions every year. In addition, several major ATV and UTV manufacturers are hosting racing championships, which is expected to boost demand for these utility vehicles. The US has been experiencing an increase in recreational parks for ATV rides. Recreational options have been created on public lands in the country by adding miles to over 19 national recreational routes. ATVs are also widely used in the armed services, including the military and police agencies, where they are heavily used for transportation in isolated places. Thus, the rising demand for ATVs in recreational, sporting, and military applications is one of the primary factors driving the powersports market growth in North America.

With new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the North America powersports market at a notable CAGR during the forecast period.

North America Powersports Market Revenue and Forecast to 2028 (US$ Million)

North America Powersports Market Segmentation  

The North America powersports market is segmented into type and country. Based on type, the market is segmented into all-terrain vehicles, side-by-side, and motorcycles. The motorcycles segment led the market with the largest share in 2020. Based on country, the North America powersports market is segmented into the US, Canada, and Mexico. The US held the largest market share in 2020.

American Honda Motor Company, Inc.; American Landmaster; ARCTIC CAT; BRP; Hisun Motors Corp., USA; Kawasaki Motors Corp; Polaris Inc.; Suzuki Motor USA; Volcon ePowersports; and Yamaha Motor Corporation are among the leading companies in the North America powersports market.

1. American Honda Motor Company, Inc.
2. American Landmaster              
3. ARCTIC CAT   
4. BRP                  
5. Hisun Motors Corp., USA        
6. Kawasaki Motors Corp             
7. Polaris Inc.    
8. Suzuki Motor USA     
9. Volcon ePowersports              
10. Yamaha Motor Corporation   

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