Increasing digitalization and cloud usage and subsequently rising data generated create a lucrative outlook for the advanced persistent threats (APTs). APTs hamper the productivity of businesses and damage the infrastructure of critical information technology (IT) and data of organizations. The intent of APTs is often to steal data than to damage the network. Sectors with high-value information, including defense, manufacturing, finance, and telecom, are the most common targets for APT attacks. Increasing social networking trend is also mainly targeted by APT attackers.
Sophisticated cyberattacks often go undetected, and even if detected, it takes a lot of time for remediation. Events that occur during cyber-attack-related activities are also stored as logs. Actual time analysis of such logs integrated with technologies, such as centralized log analysis, helps an enterprise identify and detect the occurrence of a cyberattack, generate an alert for the same, and take necessary action for mitigating a cyberattack. For instance, SolarWinds Worldwide, LLC provides an APT security platform for advanced persistent threat defense with the help of centralized log analysis and reporting. The SolarWinds’ centralized log analysis and reporting tool are critical in the APT defense toolbox. Critical aspects of an APT attack can remain hidden without centralized logging, such as the attack moving laterally across environments. With centralizing log management tools, SolarWinds’ Security Event Manager (SEM) can help admins catch potential errors and suspicious traffic patterns by providing real-time visibility. The centralized log analyzer is designed to provide information such as source machine IP, event name and severity, insertion/detection time, and protocol usage. Therefore, the advanced persistent threats can easily be traced through a centralized log analysis system. Thus, the use a centralized log analysis system is acting as a driving factor for the market growth.
With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely
to drive the North America log management market in the coming years. The market is expected to grow at a good CAGR during the forecast period.
North America Log Management Market Segmentation
The North America log management market is segmented on the basis of component, deployment, organization size, industry, and country. The market, based on component, is segmented into solution and services. The solution segment accounted for a larger market share in 2020. By deployment, the market is segmented into cloud-based and on premise. In 2020, the cloud-based segment accounted for a larger market share. The North America log management market, by organization size, is segmented into small and medium-sized enterprises and large enterprises. In 2020, the large enterprises segment accounted for a larger market share in 2020. Based on industry, the market is segmented into IT & telecom, BFSI, healthcare, retail & ecommerce, telecom, education, and others. The IT & telecom segment accounted for the largest market share in 2020. Based on country, the North America log management market is segmented into the US, Canada, and Mexico. The US held the largest market share in 2020.
Alert Logic; AT&T Inc; Cisco Systems, Inc.; Datadog; IBM Corporation; LogRhythm, Inc.; ManageEngine; Sematext Group Inc.; SolarWinds Worldwide, LLC; and Splunk, Inc. are among the leading companies in the North America log management market.