The gummy supplements market in North America is expected to grow from US$ 3,267.08 million in 2021 to US$ 5,476.50 million by 2028. It is estimated to grow at a CAGR of 7.7% from 2021 to 2028.
Rising consumer preference for preventive health is the major factor responsible for the growth of the gummy supplements market in North America. In recent years, the focus on health and fitness among consumers has picked up pace as a trend due to the rising prevalence of various diseases, such as cancer and cardiovascular disorders, and several medical conditions, including diabetes, high blood pressure, obesity, and high cholesterol. People have become more aware and concerned about their health and physique over the last few years, which has led to the increasing popularity of dietary supplements worldwide. Millions of people of various age groups, backgrounds, and geographies are embracing fitness worldwide to improve their physical health and overall well-being, substantially boosting the demand for dietary supplements.
The EPA and DHA in omega-3 supplements help reduce the risk of heart diseases by improving metabolic and cardiovascular health. They also exhibit anti-inflammatory properties and strengthen the immune system by promoting the function of immune cells.
The increasing instances of chronic health-related issues are resulting in an increased emphasis on preventive measures to avoid the occurrence of diseases. Apart from exercising, maintaining a stress-free lifestyle, eating a healthy diet, and taking supplements are also increasing to fortify immunity and avert any health-related issues. Therefore, dietary supplements in the form of gummies are gaining prominence as they are easier to consume than other forms, such as powder and pills.
Moreover, the outbreak of the COVID-19 pandemic has led to an increased focus on preventive health care. As various governments promoted immunity-boosting and preventive measures to protect against the SARS-CoV-2 virus, a high number of people started consuming supplements to boost immunity. This shows that the pandemic fueled the demand for dietary supplements, including gummy supplements, aiding the market.
With new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the North America gummy supplements market at a good CAGR during the forecast period.
North America Gummy Supplements Market Revenue and Forecast to 2028 (US$ Million)
North America Gummy Supplements Market Segmentation
The North America ummy supplements market is analyzed on the basis of type, end user, distribution channel, and country. Based on type, the market is segmented into digestive health, immune health, brain health, skin health, multivitamins, single vitamin, and others. The others segment held the largest market share in 2020. Based on end user, the market is bifurcated into adults and kids. The adults segment held the largest market share in 2020. Based on distribution channels, the market is segmented into supermarkets & hypermarkets, specialty stores, online retail, and others. The specialty stores segment held the largest market share in 2020.
Based on country, the North America gummy supplements market is segmented into the US, Canada, and Mexico. The US held the largest market share in 2020.
Bayer AG; Church & Dwight, Inc.; Pharmavite LLC; Herbaland Naturals Inc.; Jarrow Formula, Inc.; Life Science Nutritionals; Nature’s Bounty; Nature’s Way Products LLC; The Clorox Company; and Zanon Vitamecare are the leading companies in the gummy supplements market in this region.