The North America customer communication management market is expected to grow from US$ 572.76 million in 2022 to US$ 1,103.70 million by 2028; it is estimated to grow at a CAGR of 11.6% from 2022 to 2028.
Customers are technology-driven and expect to communicate with companies through their preferred channels, such as voice, web, mobile, email, short message service (SMS), and social media, at their convenience. Thus, companies are facilitating customer interactions through omnichannel to remain competitive in the market. Omnichannel communication enables businesses to collect data from multiple sources and provide appropriate responses, even if customers are approached with the same query through a different channel. After customer’s consent, omnichannel communication also helps enhance multichannel correspondence and collect customer profile details on other platforms. Thus, versatility in communication channels enhances operational efficiency and customer engagement, enabling omnichannel communication. As a result, all these factors are driving the growth of the customer communications management market across North America.
With new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the North America customer communication management market at a notable CAGR during the forecast period.
North America Customer Communication Management Market Revenue and Forecast to 2028 (US$ Million)
North America Customer Communication Management Market Segmentation
The North America customer communication management market is segmented into component, deployment, enterprise size, industry, and country. Based on component, the market is divided into solution and services. The solution dominated the market in 2021. Based on deployment, the North America customer communication management market is categorized into cloud-based and on-premises. The cloud-based segment dominated the market in 2021. Based on enterprise size, the North America customer communication management market is bifurcated into small & medium-size enterprises and large enterprises. The large enterprises segment dominated the market in 2021. Based on industry, the North America customer communication management market is categorized into BFSI, IT & telecom, manufacturing, retail, energy & utilities, government, and others. The IT & telecom segment dominated the market in 2021. Based on country, the North America customer communication management market is segmented into the US, Canada, and Mexico. The US segment dominated market in 2021.
Smart Communications; Adobe, Crawford Technologies; Newgen Software Technologies Ltd; Open Text Corporation; MESSAGEPOINT INC.; Oracle Corporation; Doxim; Capgemini; and Precisely (CEDAR CX Technologies) by Altair are among the leading companies operating in the North America customer communication management market.
1. Smart Communications
2. Adobe
3. Crawford Technologies
4. Newgen Software Technologies Ltd
5. Open Text Corporation
6. MESSAGEPOINT INC.
7. Oracle Corporation
8. Doxim
9. Capgemini
10. Precisely(CEDAR CX Technologies)