North America Augmented Reality and Virtual Reality Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Technology (Augmented Reality and Virtual Reality), Component (Semiconductor Components, Sensors, and Others), and End-user Industry (Entertainment, Educational, Industrial, Medical, Real Estate & Architecture, Retail, Aerospace & Defense, and Others)

The augmented reality and virtual reality market in North America is expected to grow from US$ 11,623.09 million in 2021 to US$ 100,109.48 million by 2028; it is estimated to register a CAGR of 36.0% from 2021 to 2028.

A few investments were made in the AR and VR technologies. For instance, as per an article published by Tech Crunch, Niantic, a San Francisco-based developer of augmented reality platforms, closed a deal of US$ 300 million in November 2021 to build the real-world metaverse. Similarly, according to an article published by Crunchbase, Magic Leap, a Florida-based wearable tech maker, raised a total of US$ 500 million in October 2021. Such rising investments in AR and VR technologies are likely to create future growth opportunities for the augmented reality and virtual reality market players, which is further anticipated to drive the market in North America.

North America Augmented Reality and Virtual Reality Market Revenue and Forecast to 2028 (US$ Million)

North America Augmented Reality and Virtual Reality Market Segmentation
The North America augmented reality and virtual reality market is segmented into technology, component, end-user industry, and country. Based on technology, the North America augmented reality and virtual reality market is bifurcated into augmented reality and virtual reality. In 2020, the augmented reality segment held the largest share of the North America augmented reality and virtual reality market. Based on components, the market is segmented into sensors, semiconductor components, and others. In 2020, the semiconductor components segment held the largest share of the North America augmented reality and virtual reality market. Based on end-user industry, the market is segmented into entertainment, educational, industrial, medical, real estate & architecture, retail, aerospace & defense, and others. In 2020, the entertainment segment held the largest share of the North America augmented reality and virtual reality market. Similarly, based on country, the North America augmented reality and virtual reality market is segmented into the US, Canada, and Mexico. The US held a substantial share of the market in 2020. EON Reality; Google LLC; Immersive Gaze; Innovega Inc.; Vuzix Corporation; YeppAR; and Zugara, Inc. are among the leading companies in the North America augmented reality and virtual reality market.

1. EON Reality
2. Google LLC
3. Immersive Gaze
4. Innovega Inc.
5. Vuzix Corporation
6. YeppAR
7. Zugara, Inc.

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