On account of smart display’s benefits, it has witnessed growing demand from numerous end-use industries such as hospitality, retail, healthcare, and automotive. With the increasing use of technologies, the use of smart devices is increasing, that is directly proportional to the growth of the smart display market. With technological advancement, smart display manufacturers can add extra elements to tap new applications such as signage, infotainment, and home and industrial automation. This is encouraging technology pioneers to provide AI-based smart display solutions.
Big hospitality and retail chains are also adopting smart displays to decrease operational costs and reduce staff size. The rising success of smart speakers contributes to the innovation of smart displays. For instance, in April 2021, Google Nest Hub partnered with Guest Supply and Volara. Google Nest Hub provides contactless guest information and services with Volara’s voice assistant to Guest Supply hotels. The rising adoption of advanced technology by various industries and increasing competition in the market are driving the growth of the smart display market across the region.
With new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the Europe smart display market at a good CAGR during the forecast period.
Europe Smart Display Market Segmentation
The Europe smart display market is segmented on the basis of size, type, resolution, industry, and country.
Based on size, the market is segmented into up to 12 inches, above 12 inches - up to 32 inches, above 32 inches - up to 52 inches, and above 52 inches. The above 32 inches - up to 52 inches segment dominated the market in 2022.
Based on type, the market is segmented into signage, display, and mirror. The display segment dominated the market in 2022.
Based on resolution, the market is segmented into full high definition, ultra-high definition, and others. The full high definition segment dominated the market in 2022.
Based on industry, the market is segmented into consumer & home appliances, automotive, healthcare, retail, and others. The consumer & home appliances segment dominated the market in 2022.
Based on country, the market is segmented into the UK, Germany, France, Italy, Russia, and the Rest of Europe. Germany dominated the market in 2022.
Alphabet Inc.; Amazon.com, Inc.; BenQ Corporation; Lenovo Group Limited; LG Electronics; Magna International Inc; NEXCOM International Co., Ltd.; Panasonic Corporation; Samsung Electronics Co., Ltd.; and Sony Corporation are the leading companies in the Europe smart display market.