Kindergarten and playschools follow a preschool educational strategy that emphasizes on playing and singing and practical skills like painting and communication for the holistic development of children before going to school. Parents usually send their kids to kindergarten or playschools as it is the first interactive place for children with teachers and groups of children in an organized setting. It provides a platform where children can learn, share, and play. Over the past few years, the lifestyles of people have transformed drastically.
The number of working women and dual-income families has grown significantly. Due to this factor, children are left unattended. Therefore, the number of children attending kindergarten and playschools has also increased. Kindergartens usually have inflatable toys such as inflatable castles and inflatable pools where many children can play together. This enhances their social and team playing skills. The preschools also have small inflatable toys such as balls and animals. The demand for inflatable toys in kindergartens and playschools has increased significantly as children love to play with them, which are safe for the kids as they do not cause injuries. Thus, the rising demand for inflatable toys in preschools is potentially driving the market.
Europe Inflatable Toys Market Segmentation
The Europe inflatable toys market is analyzed on the basis of end-use, type, distribution channel, and country. Based on end-use, the market is segmented into residential and commercial. In 2020, the residential segment held a larger share in the market. Based on type, the market is segmented into inflatable pool, inflatable animal, inflatable ball, and others. In 2020, the others segment held the largest share in the market. Based on distribution channel, the market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. In 2020, the supermarkets and hypermarkets segment held the largest share in the market.
Based on country, the market is segmented into Germany, the UK, France, Italy, Russia, and the Rest of Europe. The Rest of Europe led the market in 2020.
Bestway Inflatables and Material Corp.; General Inflatable; Happy Inflatable Co. Ltd.; HearthSong; Intex Marketing Ltd; Jet Creations Inc; Joyin; Little Tikkes; and Waddle & Friends, Inc. are the leading companies in the regional market.