Benzoic acid is one of the most important ingredients used in various cosmetic products due to its ability to preserve the product and normalize the pH value. Benzoic acid is present in several products, such as perfume, lip balm, lipstick, facial masks, mascara, eye shadow, and makeup remover. Further, there is a growth in the use of different cosmetic products among men and women. Moreover, cosmetic product manufacturers are focusing on strategies such as product branding, advertising, and new product launching to raise the sales of cosmetics products. Thus, the factors mentioned above are contributing to the strong growth of the cosmetics industry. Moreover, in India, improving socio-economic standards and large-scale development of digital & manufacturing sectors result in an increasing demand for cosmetic products. The cosmetics industry is growing faster, with more people living across APAC buying personal care and beauty products. Hence, the strong growth of the cosmetic industry in different countries of APAC will provide more opportunities for the benzoic acid market growth.
The Asia Pacific benzoic acid market is bifurcated into application and country. Based on application, the Asia Pacific benzoic acid market is segmented into food preservatives, corrosive inhibitor, alkyd resins, synthesis intermediates, plasticizers, feed additives, and others. The synthesis intermediates segment dominated the market in 2020. Based on country, the Asia Pacific benzoic acid market is segmented into Australia, China, India, Japan, South Korea, and the Rest of APAC. China dominated the market in 2020.
Eastman Chemical Company, Foodchem International Corporation, A.M Food CHEMICAL Co. Limited, OASIS FINE CHEM, Spectrum chemicals, LANXESS, MERCK KGaA, and Tiajin Dongda Chemical Groupe Co are among the leading companies operating in the Asia Pacific benzoic acid market.