The Asia Pacific automotive HUD market is expected to grow from US$ 524.22 million in 2022 to US$ 1,446.95 million by 2028; it is estimated to grow at a CAGR of 18.4% from 2022 to 2028.
Automotive HUD communicates critical information such as speed, directions, warning messages, and radio information from vehicle to driver. Liquid crystal displays (LCD), light-emitting diodes (LED), and other advanced technologies are used in the display. New projection technologies, such as micro mirror-based devices based on electromechanical systems, are entering the market. By using these technologies, the screen displays information in colorful and bright format. Previously, head-up displays were available only in luxury vehicles. Now, OEMs are considering to installing it in all vehicles. Maruti Suzuki, a Japanese automaker, will sell an upgraded Baleno featuring a huge windshield HUD in the Indian market in 2022.
With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the Asia Pacific automotive HUD market. The Asia Pacific automotive HUD market is expected to grow at a good CAGR during the forecast period.
sia Pacific automotive HUD market Segmentation
The Asia Pacific automotive HUD market is segmented based on by installation type, location, vehicle, and country. Based on installation type, the Asia Pacific automotive HUD market is divided into combiner HUD and windshield HUD. The windshield HUD segment dominated the Asia Pacific automotive HUD market in 2022. Based on location, the Asia Pacific automotive HUD market is categorized into conventional HUD and augmented reality HUD (AR HUD). The conventional HUD segment dominated the Asia Pacific automotive HUD market in 2022. Based on vehicle, the Asia Pacific automotive HUD market is categorized into passenger cars, light commercial vehicle (LCV), and heavy commercial vehicle (HCV). The passenger cars segment dominated the Asia Pacific automotive HUD market in 2022. Based on country, the Asia Pacific automotive HUD market is segmented into China, Japan, India, South Korea, Australia, and Rest of Asia Pacific. The China segment dominated the Asia Pacific automotive HUD market in 2022.
Key players dominating the Asia Pacific automotive HUD market are Continental AG; Denso Corporation; Robert Bosch GmbH; Harman International; Yazaki Corporation; Valeo; Nippon Seiki Co., Ltd; Panasonic Automotive Systems Europe GmbH; and Japan Display Inc. by Altair are among the leading companies in the Asia Pacific automotive HUD market.