North America Hair Care Appliances Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Product Type (Dryers & Blowers, Straighteners, Curlers, and Others) and Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online Retail, and Others)
The North America hair care appliances market is expected to grow from US$ 3,637.49 million in 2022 to US$ 4,932.85 million by 2028. It is estimated to grow at a CAGR of 5.2% from 2022 to 2028.
Growing Influence of Social Media and Emphasis on Personal Appearance
In the recent years, the need for personal grooming has increased due to growing working population, busy lifestyles, expanding corporate sector, and rising disposable income. Working professionals are prominently spending on personal grooming products to look presentable and create a positive impression on their peers and superiors. Owing to the globalization and internet and smartphones’ penetration, social media is strongly influencing the lifestyle of people. Celebrities and influential personalities share glimpses of their lives on social media platforms, such as Facebook, Instagram, and Twitter. Consumers are trying to imitate the lifestyles of celebrities to keep up with the market trends. Many prominent players in the hair care appliances market are adopting social media marketing strategies and celebrity endorsements to boost their revenues and enhance their market position. Further, many social media influencers launch video tutorials and DIY (Do-It-Yourself) techniques on how to style hair using haircare tools, such as curlers, straighteners, and dryers. Such videos are getting significant number of views and likes and are strongly influencing the buying behavior of consumers. Therefore, growing influence of social media trends on consumers fuels the growth of hair care appliances market across the region.
Market Overview
North America is one of the prominent regions for the hair care appliances market due to the increasing expenditure on hair grooming and styling products. Rising concerns related to health, body image, self-grooming, and hygiene among men and women are some of the major factors driving the growth of the hair care appliances market in North America. Growing awareness about the importance of overall hair styling and care regime, coupled with emerging trends in fashion, and social media’s influence on aesthetically appealing looks, is boosting the market growth in the region. Moreover, the preference for blow dry hair/wavy hair among women is the major factor in making a hair dryer an essential hair styling tool. Thus, players are innovating in their technology offerings to launch different products. For instance, in 2020, Panasonic announced the launch of its hair dryer with patented nano and platinum iron technology. The product has two different types of nozzle attachments, including a set nozzle and a quick dry nozzle, which is claimed to provide strong and soft airflows. Such technological developments by manufacturers is expected to further drive the growth of the hair appliances market in the forecast period.
North America Hair Care Appliances Market Revenue and Forecast to 2028 (US$ Million) 
North America Hair Care Appliances Market Segmentation
The North America hair care appliances market is segmented based on product type, distribution channel, and country.
Based on product type, the North America hair care appliances market is segmented into dryers & blowers, straighteners, curlers, and others. The dryers & blowers segment held the largest market share in 2022. Based on distribution channel, the North America hair care appliances market is segmented into supermarkets & hypermarkets, specialty stores, online retail, and others. The supermarkets & hypermarkets segment held the largest market share in 2022. Based on country, the North America hair care appliances market is segmented into the US, Canada, and Mexico. The US dominated the market in 2022. Cloud Nine; Conair LLC; Dyson Limited; Instyler; Jemella Ltd.; Kiss Products Inc.; Koninklijke Philips N.V.; Revlon, Inc.; T3 Micro Inc.; and Toni & Guy are the leading companies operating in the North America hair care appliances market.
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection:
3.2.2 Primary Interviews:
3.2.3 Hypothesis Formulation:
3.2.4 Macro-economic Factor Analysis:
3.2.5 Developing Base Number:
3.2.6 Data Triangulation:
3.2.7 Country Level Data:
4. North America Hair Care Appliances Market Landscape
4.1 Market Overview
4.2 North America PEST Analysis: Hair Care Appliances Market
4.3 Expert Opinion
5. North America Hair Care Appliances Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Presence of Affordable Products
5.1.2 Increasing Influence of Social Media and Emphasis on Personal Appearance
5.2 Market Restraints
5.2.1 Rising Concerns Pertaining to Damage Caused by Heat of Hair Care Appliances
5.3 Market Opportunities
5.3.1 Technological Innovations of Hair Care Appliances
5.4 Future Trends
5.4.1 Surging Demand Among Men
5.5 Impact Analysis of Drivers and Restraints
6. Hair Care Appliances Market – North America Analysis
6.1 North America Hair Care Appliances Market –Revenue and Forecast to 2028 (US$ Million)
7. North America Hair Care Appliances Market Analysis – By Product Type
7.1 Overview
7.2 North America Hair Care Appliances Market, By Product Type (2021 and 2028)
7.3 Dyers and Blowers
7.3.1 Overview
7.3.2 Dryers and Blowers: Hair Care Appliances Market – Revenue and Forecast to 2028 (US$ Mn)
7.4 Straighteners
7.4.1 Overview
7.4.2 Straighteners: Hair Care Appliances Market – Revenue and Forecast to 2028 (US$ Mn)
7.5 Curlers
7.5.1 Overview
7.5.2 Curlers: Hair Care Appliances Market – Revenue and Forecast to 2028 (US$ Mn)
7.6 Others
7.6.1 Overview
7.6.2 Others: Hair Care Appliances Market – Revenue and Forecast to 2028 (US$ Mn)
8. North America Hair Care Appliances Market Analysis – By Distribution Channel
8.1 Overview
8.2 North America Hair Care Appliances Market, By Distribution Channel (2021 and 2028)
8.3 Supermarkets and Hypermarkets
8.3.1 Overview
8.3.2 Supermarkets and Hypermarkets: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Mn)
8.4 Specialty Stores
8.4.1 Overview
8.4.2 Specialty Stores: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Mn)
8.5 Online Retail
8.5.1 Overview
8.5.2 Online Retail: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Mn)
8.6 Others
8.6.1 Overview
8.6.2 Others: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Mn)
9. North America Hair Care Appliances Market– Country Analysis
9.1 Overview
9.1.1 North America: Hair Care Appliances Market, by Key Country
9.1.1.1 US: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
9.1.1.1.1 US: Hair Care Appliances Market, By Product Type
9.1.1.1.2 US: Hair Care Appliances Market, by Distribution Channel
9.1.1.2 Canada: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
9.1.1.2.1 Canada: Hair Care Appliances Market, By Product Type
9.1.1.2.2 Canada: Hair Care Appliances Market, by Distribution Channel
9.1.1.3 Mexico: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
9.1.1.3.1 Mexico: Hair Care Appliances Market, By Product Type
9.1.1.3.2 Mexico: Hair Care Appliances Market, by Distribution Channel
10. Industry Landscape
10.1 Overview
10.2 Product launch
10.3 Product News
11. COMPANY PROFILES
11.1 Revlon, Inc.
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Koninklijke Philips N.V.
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Dyson Limited
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Jemella Ltd.
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Products and Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 Instyler
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Products and Services
11.5.4 Financial Overview
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 Kiss Products Inc.
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Products and Services
11.6.4 Financial Overview
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 Toni & Guy
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Products and Services
11.7.4 Financial Overview
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 Cloud Nine
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Products and Services
11.8.4 Financial Overview
11.8.5 SWOT Analysis
11.8.6 Key Developments
11.9 T3 Micro Inc.
11.9.1 Key Facts
11.9.2 Business Description
11.9.3 Products and Services
11.9.4 Financial Overview
11.9.5 SWOT Analysis
11.9.6 Key Developments
11.10 Conair LLC
11.10.1 Key Facts
11.10.2 Business Description
11.10.3 Products and Services
11.10.4 Financial Overview
11.10.5 SWOT Analysis
11.10.6 Key Developments
12. Appendix
12.1 About The Insight Partners
12.2 Word Index
LIST OF TABLES
Table 1. North America Hair Care Appliances Market –Revenue and Forecast to 2028 (US$ Million)
Table 2. US Hair Care Appliances Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 3. US Hair Care Appliances Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 4. Canada Hair Care Appliances Market, By Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 5. Canada Hair Care Appliances Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 6. Mexico Hair Care Appliances Market, By Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 7. Mexico Hair Care Appliances Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 8. List of Abbreviation
LIST OF FIGURES
Figure 1. North America Hair Care Appliances Market Segmentation
Figure 2. North America Hair Care Appliances Market Segmentation – By Country
Figure 3. North America Hair Care Appliances Market Overview
Figure 4. North America Hair Care Appliances Market, By Product Type
Figure 5. North America Hair Care Appliances Market, By Country
Figure 6. Pest Analysis: North America Hair Care Appliances Market
Figure 7. Expert Opinion
Figure 8. North America Hair Care Appliances Market Impact Analysis of Drivers and Restraints
Figure 9. North America: Hair Care Appliances Market – Revenue and Forecast to 2028 (US$ Million)
Figure 10. North America Hair Care Appliances Market Revenue Share, By Product Type (2021 and 2028)
Figure 11. North America Dryers and Blowers: Hair Care Appliances Market – Revenue and Forecast To 2028 (US$ Mn)
Figure 12. North America Straighteners: Hair Care Appliances Market – Revenue and Forecast To 2028 (US$ Mn)
Figure 13. North America Curlers: Hair Care Appliances Market – Revenue and Forecast To 2028 (US$ Mn)
Figure 14. North America Others: Hair Care Appliances Market – Revenue and Forecast To 2028 (US$ Mn)
Figure 15. North America Hair Care Appliances Market Revenue Share, By Distribution Channel (2021 and 2028)
Figure 16. North America Supermarkets and Hypermarkets: Hair Care Appliances Market– Revenue and Forecast To 2028 (US$ Mn)
Figure 17. North America Specialty Stores: Hair Care Appliances Market– Revenue and Forecast To 2028 (US$ Mn)
Figure 18. North America Online Retail: Hair Care Appliances Market– Revenue and Forecast To 2028 (US$ Mn)
Figure 19. North America Others: Hair Care Appliances Market– Revenue and Forecast To 2028 (US$ Mn)
Figure 20. North America: Hair Care Appliances Market, by Key Country – Revenue (2021) (US$ Million)
Figure 21. North America: Hair Care Appliances Market Revenue Share, by Key Country (2021 and 2028)
Figure 22. US: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
Figure 23. Canada: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
Figure 24. Mexico: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
- Cloud Nine
- Conair LLC
- Dyson Limited
- Instyler
- Jemella Ltd.
- Kiss Products Inc.
- Koninklijke Philips N.V.
- Revlon, Inc.
- T3 Micro Inc.
- Toni & Guy
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the North America hair care appliances market.
- Highlights key business priorities to assist companies to realign their business strategies
- The key findings and recommendations highlight crucial progressive industry trends in the North America hair care appliances market, thereby allowing players across the value chain to develop effective long-term strategies
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
- Scrutinize in-depth North America market trends and outlook coupled with the factors driving hair care appliances market, as well as those hindering it
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution