North America Consumer Video Feedback Software Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Deployment (Cloud and On Premise) and End User (FMCG, BFSI, Electronics, IT and Telecom, Retail, Hospitality, and Other End Users)

Market Introduction

North America is the most technologically advanced region across the world, with the US, Canada, and Mexico being the major economies. North America is anticipated to be the highest revenue-generating region in the global consumer video feedback software market, with the US holding highest market share, followed by Canada. Organizations in these countries have heavily invested in the consumer research activities, which is contributing to the adoption of consumer video feedback software. Moreover, the region has been enormously responsive toward implementing the latest technological advancements, such as integration technologies with mobile and cloud technologies with consumer video feedback software solutions. North America is also characterized by high GPD per capita, positive outlook toward the adoption of new technologies by masses, and dynamic consumer behavior, owing to which organization operating in various industry utilizes various are strongly inclined for investing resources for gathering insightful data for product development in order to be address the changing consumer preference. For instance, Chico’s, a well renounced fashion retail company with more than 1,300 boutiques across North America, has been using UserTesting platform to gather consumer insights including video feedback since 2017 to gather resourceful data for streamlining their online platform. Using UserTesting platform, Chico’s was able to develop their online platform that was completely user driven, which subsequently boosted the online sales of Chico’s and improved the digital customer journey. Further, Savvy + Co Real Estate, a real estate firm in North Carolina, US, started using testimonial videos for its marketing campaign using Boast’s video testimonial platform. The use of the testimonial videos allowed Savvy + Co Real Estate to leverage value from their relationships with their client.

North America is one of the leading regions in terms of the development and adoption of new technologies; this is mainly owing to favorable government policies that boost innovation and strengthen the infrastructure capabilities. Hence, any impact on the growth of industrial sector hampers the economic growth of the region. Presently, the US is the world’s worst-affected country due to COVID-19 outbreak. Retail stores were affected severely in 2020 due to the pandemic. According to the real estate firm, CoStar Group, as many as 12,000 stores were temporarily shut in the US in 2020; J.C. Penney and GameStop were among the key retail brands that closed their stores in 2020. A similar trend was visible in the hospitality industry. However, the hospitality industry has been resilient in these times of the pandemic. Enterprises that were likely to implement consumer video feedback software in 2020 had to either delay the implementation plan or scrap it completely, thereby impacting the demand for this software. However, with the economic activities regaining their pace, the demand for consumer video feedback software is expected to rise.

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Market Overview and Dynamics

The consumer video feedback software market in North America is expected to grow from US$ 535.53 million in 2021 to US$ 915.92 million by 2028; it is estimated to grow at a CAGR of 8.0% from 2021 to 2028. Accentuating growth of cloud platform-based solutions across enterprises; rising adoption of cloud technology is transforming the working pattern across diverse industry verticals by augmenting the security, IT, and DevOps, thereby boosting the development of innovative and interactive solutions for enhanced user experience. Owing to the potential benefits of cloud technology, the adoption of cloud-based solutions among enterprises is augmenting drastically since past few years. The cloud-based solutions enable the enterprises to have easy scalability and operational flexibility, along with reduced costs and operational risks. Constant development in the cloud architectures and algorithms and integration of advanced features in cloud solutions, are fueling the adoption of these solutions in diverse industry verticals such as BFSI, IT & telecom, retail, and FMCG. Cloud-based consumer video feedback software is an attractive option for companies due to several benefits such as extraction of real time feedbacks from the customers, regular data backup, high security, comparatively low operations costs, and instant provisioning features provided by these solutions. Therefore, scalability, high level of security, operational flexibility, easy deployment, and affordability are some of key advantages that are expected to boost the adoption of cloud-based consumer video feedback software solutions among enterprises in the coming years.

Key Market Segments

On basis of deployment, the North America consumer video feedback software market is categorized as cloud and on-premises. In 2020, the cloud segment held the largest share North America consumer video feedback software market. Based on end user, the market is segmented into FMCG, BFSI, electronics, IT and telecom, retail, hospitality, and other end users. In 2020, the FMCG segment held the largest share North America consumer video feedback software market.

Major Sources and Companies Listed

A few major primary and secondary sources referred to for preparing this report on the consumer video feedback software market in North America are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Discuss.io; dscout, Inc.; FocusVision; Medallia Inc.; Phonic Inc.; Product Peel, Inc.; Qualtrics; Typeform; UserTesting; and Voxpopme; among others.

Reasons to buy report

To understand the North America consumer video feedback software market landscape and identify market segments that are most likely to guarantee a strong return
Stay ahead of the race by comprehending the ever-changing competitive landscape for North America consumer video feedback software market
Efficiently plan M&A and partnership deals in North America consumer video feedback software market by identifying market segments with the most promising probable sales
Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form North America consumer video feedback software market
Obtain market revenue forecast for market by various segments from 2021-2028 in North America region.

NORTH AMERICA CONSUMER VIDEO FEEDBACK SOFTWARE MARKET SEGMENTATION

By Deployment

Cloud
On Premise

By End User

By Country

US
Canada
Mexico

Company Profiles

1. Introduction

1.1 Study Scope

1.2 The Insight Partners Research Report Guidance

1.3 Market Segmentation

2. Key Takeaways

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. North America Consumer Video Feedback Software Market Landscape

4.1 Market Overview

4.2 PEST Analysis

4.2.1 North America

4.3 Ecosystem Analysis

4.4 Expert Opinion

4.5 Premium Insights

4.5.1 North America Consumer Video Feedback Software Market: Product Mapping Analysis

5. North America Consumer Video Feedback Software Market – Key Market Dynamics

5.1 Market Drivers

5.1.1 Rising Requirement for Data Driven Solutions for Enhanced Decision-Making

5.1.2 Growing Fast Moving Consumer Goods (FMCG) and Retail Industries

5.2 Market Restraints

5.2.1 Lack of Adoption in Developing Countries

5.3 Market Opportunities

5.3.1 High Growth Potential in Small and Medium-Sized Enterprises (SMEs) Sector

5.4 Future Trends

5.4.1 Accentuating Growth of Cloud Platform Based Solutions Across Enterprises

5.5 Impact Analysis of Drivers and Restraints

6. Consumer Video Feedback Software Market – North America Analysis

6.1 Consumer Video Feedback Software Market North America Overview

6.2 Consumer Video Feedback Software Market – North America Revenue and Forecast to 2028 (US$ Million)

7. North America Consumer Video Feedback Software Market Analysis – By Deployment

7.1 Overview

7.2 North America Consumer Video Feedback Software Market Breakdown, By Deployment, 2020 & 2028

7.3 Cloud

7.3.1 Overview

7.3.2 Cloud: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

7.4 On Premise

7.4.1 Overview

7.4.2 On Premise: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

8. North America Consumer Video Feedback Software Market Analysis– By End User

8.1 Overview

8.2 North America Consumer Video Feedback Software Market Breakdown, By End User, 2020 & 2028

8.3 FMCG

8.3.1 Overview

8.3.2 FMCG: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

8.4 BFSI

8.4.1 Overview

8.4.2 BFSI: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

8.5 Electronics

8.5.1 Overview

8.5.2 Electronics: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

8.6 IT & Telecom

8.6.1 Overview

8.6.2 IT & Telecom: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

8.7 Retail

8.7.1 Overview

8.7.2 Retail: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

8.8 Hospitality

8.8.1 Overview

8.8.2 Hospitality: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

8.9 Other End Users

8.9.1 Overview

8.9.2 Other End Users: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

9. North America Consumer Video Feedback Software Market – Country Analysis

9.1 North America: Consumer Video Feedback Software Market

9.1.1 Overview

9.1.2 North America Consumer Video Feedback Software Market Breakdown, by Country

9.1.2.1 US Consumer Video Feedback Software Market, Revenue and Forecast to 2028

9.1.2.1.1 US Consumer Video Feedback Software Market Breakdown, by Deployment

9.1.2.1.2 US Consumer Video Feedback Software Market Breakdown, By End User

9.1.2.2 Canada Consumer Video Feedback Software Market, Revenue and Forecast to 2028

9.1.2.2.1 Canada Consumer Video Feedback Software Market Breakdown, by Deployment

9.1.2.2.2 Canada Consumer Video Feedback Software Market Breakdown, By End User

9.1.2.3 Mexico Consumer Video Feedback Software Market, Revenue and Forecast to 2028

9.1.2.3.1 Mexico Consumer Video Feedback Software Market Breakdown, by Deployment

9.1.2.3.2 Mexico Consumer Video Feedback Software Market Breakdown, By End User

10. North America Consumer Video Feedback Software Market- COVID-19 Impact Analysis

10.1 North America

11. Industry Landscape

11.1 Overview

11.2 Market Initiative

11.3 New Product Development

12. Company Profiles

12.1 UserTesting

12.1.1 Key Facts

12.1.2 Business Description

12.1.3 Products and Services

12.1.4 Financial Overview

12.1.5 SWOT Analysis

12.1.6 Key Developments

12.2 dscout, Inc.

12.2.1 Key Facts

12.2.2 Business Description

12.2.3 Products and Services

12.2.4 Financial Overview

12.2.5 SWOT Analysis

12.2.6 Key Developments

12.3 FocusVision

12.3.1 Key Facts

12.3.2 Business Description

12.3.3 Products and Services

12.3.4 Financial Overview

12.3.5 SWOT Analysis

12.3.6 Key Developments

12.4 Qualtrics

12.4.1 Key Facts

12.4.2 Business Description

12.4.3 Products and Services

12.4.4 Financial Overview

12.4.5 SWOT Analysis

12.4.6 Key Developments

12.5 Medallia Inc.

12.5.1 Key Facts

12.5.2 Business Description

12.5.3 Products and Services

12.5.4 Financial Overview

12.5.5 SWOT Analysis

12.5.6 Key Developments

12.6 Voxpopme

12.6.1 Key Facts

12.6.2 Business Description

12.6.3 Products and Services

12.6.4 Financial Overview

12.6.5 SWOT Analysis

12.6.6 Key Developments

12.7 Product Peel, Inc.

12.7.1 Key Facts

12.7.2 Business Description

12.7.3 Products and Services

12.7.4 Financial Overview

12.7.5 SWOT Analysis

12.7.6 Key Developments

12.8 Typeform

12.8.1 Key Facts

12.8.2 Business Description

12.8.3 Products and Services

12.8.4 Financial Overview

12.8.5 SWOT Analysis

12.8.6 Key Developments

12.9 Phonic Inc.

12.9.1 Key Facts

12.9.2 Business Description

12.9.3 Products and Services

12.9.4 Financial Overview

12.9.5 SWOT Analysis

12.9.6 Key Developments

12.10 Discuss.io

12.10.1 Key Facts

12.10.2 Business Description

12.10.3 Products and Services

12.10.4 Financial Overview

12.10.5 SWOT Analysis

12.10.6 Key Developments

13. Appendix

13.1 About The Insight Partners

13.2 Word Index

LIST OF TABLES

Table 1. North America Consumer Video Feedback Software Market: Product Mapping Analysis

Table 2. North America Consumer Video Feedback Software Market – Revenue, and Forecast to 2028 (US$ Million)

Table 3. North America Consumer Video Feedback Software Market, Revenue and Forecast To 2028 – By Country (US$ Million)

Table 4. US Consumer Video Feedback Software Market, Revenue and Forecast to 2028 – By Deployment (US$ Million)

Table 5. US Consumer Video Feedback Software Market, Revenue and Forecast to 2028 – By End User (US$ Million)

Table 6. Canada Consumer Video Feedback Software Market, Revenue and Forecast to 2028 – By Deployment (US$ Million)

Table 7. Canada Consumer Video Feedback Software Market, Revenue and Forecast to 2028 – By End User (US$ Million)

Table 8. Mexico Consumer Video Feedback Software Market, Revenue and Forecast to 2028 – By Deployment (US$ Million)

Table 9. Mexico Consumer Video Feedback Software Market, Revenue and Forecast to 2028 – By End User (US$ Million)

Table 10. List of Abbreviation

LIST OF FIGURES

Figure 1. North America Consumer Video Feedback Software Market Segmentation

Figure 2. North America Consumer Video Feedback Software Market Segmentation – By Country

Figure 3. North America Consumer Video Feedback Software Market Overview

Figure 4. Cloud Segment Held the Largest Market Share in 2020

Figure 5. FMCG Held the Largest Market Share in 2020

Figure 6. US was the Largest Revenue Contributor in 2020

Figure 7. North America – PEST Analysis

Figure 8. Expert Opinion

Figure 9. North America Consumer Video Feedback Software Market Impact Analysis of Drivers and Restraints

Figure 10. North America Consumer Video Feedback Software Market – Revenue and Forecast to 2028 (US$ Million)

Figure 11. North America Consumer Video Feedback Software Market Breakdown, By Deployment, 2020 & 2028 (%)

Figure 12. Cloud: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

Figure 13. On Premise: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

Figure 14. North America Consumer Video Feedback Software Market Breakdown, By End User, 2020 & 2028 (%)

Figure 15. FMCG: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

Figure 16. BFSI: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

Figure 17. Electronics: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

Figure 18. IT & Telecom: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

Figure 19. Retail: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

Figure 20. Hospitality: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

Figure 21. Other End Users: North America Consumer Video Feedback Software Market - Revenue and Forecast to 2028 (US$ Million)

Figure 22. North America Consumer Video Feedback Software Market, Revenue by Country to 2028 (US$ Million)

Figure 23. North America Consumer Video Feedback Software Market Breakdown, by Country, 2020 & 2028 (%)

Figure 24. US Consumer Video Feedback Software Market, Revenue and Forecast to 2028 (US$ Million)

Figure 25. Canada Consumer Video Feedback Software Market, Revenue and Forecast to 2028 (US$ Million)

Figure 26. Mexico Consumer Video Feedback Software Market, Revenue and Forecast to 2028 (US$ Million)

Figure 27. Impact of COVID-19 Pandemic in North American Country Markets

To understand the North America consumer video feedback software market landscape and identify market segments that are most likely to guarantee a strong return
Stay ahead of the race by comprehending the ever-changing competitive landscape for North America consumer video feedback software market
Efficiently plan M&A and partnership deals in North America consumer video feedback software market by identifying market segments with the most promising probable sales
Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form North America consumer video feedback software market
Obtain market revenue forecast for market by various segments from 2021-2028 in North America region.

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