Mosquito Repellent Market by Type (Vaporizer, Spray, Cream & Oil, Coil, and Others) and Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online Retail, and Others): Global Market Size Estimates and Forecast (2022-2030)
The market crossed US$ 7.26 billion mark in 2022 and is expected to hit US$ 11.23 billion by 2030, recording a CAGR of 5.6% during the forecast period.
Rising Incidences of Mosquito-Borne Illnesses
Over the past few years, there is a significant rise in the diseases transmitted by mosquitoes. The number of cases of malaria, dengue, chikungunya, and zika virus are increasing at an alarming rate causing a significant harm to the human life. According to the World Health Organization (WHO), malaria results in more than 400,000 deaths every year while dengue results in approximately 40,000 deaths every year across the globe. With rising incidences of mosquito-borne diseases, consumers are taking precautionary measures to prevent the risk of these diseases. This factor is propelling the demand for mosquito repellents, driving the market growth
Within the report, the market is segmented into type, distribution channel, and geography. By type, the market is further segmented into vaporizer, spray, cream & oil, coil, and others. Based on distribution channel, the market is segmented into supermarkets & hypermarkets, specialty stores, online retail, and others. Geographically, the market is sub-segmented into North America, Europe, Asia Pacific, South & Central America, and Middle East & Africa.
Consumers are highly concerned about the presence of chemical ingredients such as DEET (N,N-diethyl-meta-toluamide) and Picaridin in mosquito repellents. Therefore, manufacturers are developing natural or herbal mosquito repellents to cater to specific consumer requirements. They are using essential oils and other natural active ingredients that are safe and provide effective protection against mosquitoes, ticks, and other vectors. For instance, in April 2022, EcoBuggy, a US-based insect repellent brand launched 100% plant-based mosquito and tick repellent which is free from DEET and Picaridin. The product is safe for children, pets, fabrics, and environment. Such products are gaining significant traction among consumers, driving the market growth.
Manufacturers are also developing innovative products to attract a large number of consumers. For instance, in January 2021, Kao Corporation developed a low-viscosity silicone oil that prevents mosquitoes to stay on skin long enough to bite. Such products are expected to gain immense popularity among consumers in the coming years
Rising penetration of e-commerce to drive the sales of mosquito repellents
In the recent years, online shopping has gained significant traction among consumers. Consumers are buying a various products ranging from groceries, cosmetics, appliances, to medicines from e-commerce platforms such as Amazon.com and Walmart. E-pharmacies have also emerged in the recent years that offer a wide range of pharmaceutical products at discounted prices. The sales of mosquito repellents through e-commerce platforms are also expected to increase in the coming years as the preference for online shopping has increased significantly. These platforms stock products of different brands, offer discounts and deals, and provide home delivery services. The manufacturers of mosquito repellent products are also expanding their online presence to boost their sales. Thus, the increased penetration of e-commerce platforms is expected to drive the sales of mosquito repellents over the forecast period.
Recent strategic developments in mosquito repellent market
The mosquito repellent market has undergone several significant developments, and a few of these have been mentioned below:
- In September 2021, The Godrej Company launched paper-based mosquito repellent. The new product is aimed to drive penetration of the company in urban as well as rural markets.
- In September 2021, MOXĒ launched mosquito and insect repellent spray which comprises of pure essential oils. The product is free from DEET and other harmful chemicals.
The mosquito repellent market is driven by several players by implementing strategic activities such as investments, new launches, mergers & acquisitions, and partnerships. Reckitt Benckiser Group, S C Johnson and Son, The Godrej Company, 3M, Spectrum Brands are among the prominent players operating in the market.
Target audience for the report:
- Raw material providers
- Mosquito repellent providers
- Government bodies, such as regulating authorities and policy makers
- Mosquito repellent chemical suppliers and formulators
- Retailers, distributors, and wholesalers
- Research institutes, organizations, and consulting companies
Scope of the report:
In this report, the market has been segmented on the basis of:
- Type:
- Vaporizer
- Spray
- Cream & Oil
- Coil
- Others
- Distribution Channel
- Supermarkets & Hypermarkets
- Specialty Stores
- Online Retail
- Others
- Region
- North America
- Europe
- Asia Pacific (APAC)
- South & Central America
- Middle East & Africa
- Companies profiled
- Reckitt Benckiser Group
- S C Johnson and Son
- The Godrej Company
- 3M
- Spectrum Brands
Companies profiled
- Reckitt Benckiser Group
- S C Johnson and Son
- The Godrej Company
- 3M
- Spectrum Brands