Europe Tortilla Market to 2027 - Regional Analysis and Forecasts by Nature (Organic, Conventional); Source (Wheat, Corn); Product type (Tortilla chips, Taco shells, Tostadas, Flour tortillas, Corn tortillas, others); Distribution Channel (Hypermarkets/Supermarkets, Convenience stores, Online, Food Service)
The Europe tortilla market is accounted to US$ 4,100.7 Mn in 2018 and is expected to grow at a CAGR of 5.5% during the forecast period 2019 – 2027, to account to US$ 6,598.4 Mn by 2027.
Tortilla is a thin and flat bread made up of wheat and corn. Different types of tortillas are available in the market including tortilla chips, taco shells, tostadas, and many more. High nutritive properties associated with tortilla is expected to fuel the market growth. Different types of tortillas are quite popular in the European countries mainly in the France and Spain. France is dominating the Europe tortilla market followed by Spain. The food & beverage industry contributes to around 20% of the overall manufacturing market in France. The growth of the France market for tortillas is also well supported by imports from various countries. Various companies are investing in France owing to its developing food manufacturing sector. Rising consumer demands for tortilla products with diverse varieties of grains such as wheat, rice, and corn is expected to boost the France market. Tortillas are more appropriate to store compared to other ready-to-eat product alternatives.
Europe Tortilla Market
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Market Insights
Increasing Demand for Plant-Based Products Offered by Manufacturers
Since the past few years, there has been a drastic change in consumer perception due to increasing transparency and growing health concerns. Consumers are educated on the various harmful effects related to health and the environment due to the use of synthetic products. Increasing awareness about the side-effects of antibiotics and hormones present in animal-based products is one of the key factors that has been escalating the demand for plant-based products. Due to this, consumers are more inclined toward products containing natural ingredients. A tortilla is a thin, unleavened flatbread that is mainly prepared from wheat and corn. There is an increasing demand for organic food items amongst the consumers. Organic food is free from pesticides, does not contain preservatives, and is GMO-free. Consumers nowadays are quite concerned about using conventional food products or food obtained through GMO (Genetically Modified Organisms) due to their contribution to increasing incidents of health issues. Manufacturers of the tortilla are also focusing on developing and marketing organic tortillas owing to the market’s demand. Robust growth has been noticed in the e-commerce platform in the current scenario. Displaying products or selling products through e-commerce channels offer growth opportunities for tortilla manufacturers. E-commerce helps reducing labor and other costs, as well as offer effective inventory management. It is easy to capture the market by using e-retail channels and e-retailers.
Product Type Insights
The Europe tortilla market is segmented on the basis of product type as – tortilla chips, taco shells, tostadas, flour tortillas, corn tortillas, and others. The flour tortilla segment in the Europe tortilla market is estimated to hold a leading share in the market. A flour tortilla is a type of smooth, thin flat-brown product made out of wheat flour. Originally, the tortillas were made from the corn tortilla, but later on the flour tortillas were also discovered. These tortillas are usually filled with many stuffing like beef, chopped potatoes, fried beans, cheese, and hot sauces. Apart from the given usable, they are also stuffed some of the other ingredients to make dishes such as tacos, quesadillas and also burritos - a dish originated from the, Texas. Tortillas sources are now not only the corns, but also the wheat flour.
Nature Insights
The Europe tortilla market is segmented based on nature as conventional and organic. In 2018, the conventional segment accounts for the largest share in the Europe tortilla market, while the organic segment also contributes a significant share in the market. The conventional tortillas are produced using raw materials, comprising of pesticidal and chemical products. The conventional form of tortillas are made with the use of synthetic or chemical products during the cultivation and processing of this agricultural crops. Many of the herbicides which are used for the growth of the tortilla sources, are now considered by the EPA as possibly causing cancer. So people, especially in the US which is one of the biggest tortilla consumption market is are slowly moving towards the organic tortillas.
Source Insights
The Europe tortilla market is segmented on the basis of source as wheat and corn. The corn segment was estimated to hold a major share in the market. The corn tortilla is the traditional form of the tortilla. Many corn tortillas were developed in stores through an industrial nixtamalization process. Although traditional tortillas are made from 100% maize, they can be made from dehydrated maize flour. Corn tortillas are low in fat, low in sodium and contain calcium, potassium and fiber. Nixtamalization is an important step in improving maize tortilla's nutritional profile.
Distribution Channel Insights
The Europe tortilla market is segmented on the basis of distribution channel as hypermarkets and supermarkets, convenience stores, online, and foodservice. The hypermarkets and supermarkets segment accounts for the largest share in the Europe tortilla market, while the foodservice segment also contributes a significant share in the market. A supermarket is a type of self-service platform which gives us a wide variety of options. These options may vary from food, beverages to household products, which are organized in sections and shelves. They usually offer a wide range of products from different brands under one roof and also sell them at relatively low prices as compared to other distribution channels and thus consumers prefer to shop from supermarkets.
EUROPE TORTILLA MARKET SEGMENTATION
Europe Tortilla Market - By Product Type
- Tortilla chips
- Taco shells
- Tostadas
- Flour tortillas
- Corn Tortilla
- Others
Europe Tortilla Market - By Nature
- Conventional
- Organic
Europe Tortilla Market - By Source
- Wheat
- Corn
Company Profiles
- Gruma, S.A.B. de C.V
- PepsiCo Inc.
- Signature Flatbreads LTD
- Liven, S.A.
- Aranda’s Tortilla Company, Inc.
- Leng-d’Or
- Mexma Foods
- Conagra Brands Inc.
- Dijo
- Super-Mex Foods
1. Introduction
1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 Europe Tortilla Market – By Product Type
1.3.2 Europe Tortilla Market – By Nature
1.3.3 Europe Tortilla Market – By Source
1.3.4 Europe Tortilla Market – By Distribution Channel
1.3.5 Europe Tortilla Market – By Country
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Tortilla Market Landscape
4.1 Market Overview
4.1.1 Europe PEST Analysis
5. Tortilla Market – Key Industry Dynamics
5.1 Key Market Drivers
5.1.1 Growing Demand for Plant-Based Products Offered by Manufacturers
5.1.2 High Nutritive Properties Associated with Tortilla
5.2 Key Market Restraints
5.2.1 Availability of Substitutes
5.3 Key Market Opportunities
5.3.1 Growing Demand for Organic, Non-GMO, and Gluten-Free Food Items
5.3.2 Product Promotion through E-Commerce
5.4 Future Trends
5.4.1 Increasing Inclination Toward Ready-to-Eat and Ready-to-Cook Food Items
5.5 Impact Analysis of Drivers and Restraints
6. Tortilla – Europe Market Analysis
6.1 Europe Tortilla Market Overview
6.2 Europe Tortilla Market Forecast and Analysis
7. Europe Tortilla Market Analysis – By Product Type
7.1 Overview
7.2 Europe Tortilla Market Breakdown, By Product Type, 2018 & 2027
7.3 Tortilla Chips
7.3.1 Overview
7.3.2 Europe Tortilla chips Market Revenue and Forecasts to 2027 (US$ MN)
7.4 Taco shells
7.4.1 Overview
7.4.2 Europe Tortilla Taco Shells Market Revenue Forecasts to 2027 (US$ Mn)
7.5 Tostadas
7.5.1 Overview
7.5.2 Europe Tostadas Market Revenue and Forecasts to 2027 (US$ MN)
7.6 Flour Tortilla
7.6.1 Overview
7.6.2 Europe Flour Tortilla Market Revenue Forecasts to 2027 (US$ Mn)
7.7 Corn Tortilla
7.7.1 Overview
7.7.2 Europe Corn Tortilla Market Revenue Forecasts to 2027 (US$ Mn)
7.8 Others
7.8.1 Overview
7.8.2 Europe Others Tortilla Market Revenue Forecasts to 2027 (US$ Mn)
8. Europe Tortilla Market Analysis – By Nature
8.1 Overview
8.2 Europe Tortilla Market Breakdown, By Nature, 2018 & 2027
8.3 Conventional
8.3.1 Overview
8.3.2 Europe Conventional Tortilla Market Revenue and Forecasts to 2027 (US$ MN)
8.4 Organic
8.4.1 Overview
8.4.2 Europe Organic Tortilla Market Revenue Forecasts to 2027 (US$ Mn)
9. Europe Tortilla Market Analysis – By Source
9.1 Overview
9.2 Europe Tortilla Market Breakdown, By Source, 2018 & 2027
9.3 Wheat
9.3.1 Overview
9.3.2 Europe Wheat Tortilla Market Revenue Forecasts to 2027 (US$ Mn)
9.4 Corn
9.4.1 Overview
9.4.2 Europe Corn Tortilla Market Revenue Forecasts to 2027 (US$ Mn)
10. Europe Tortilla Market Analysis – By Distribution Channel
10.1 Overview
10.2 Europe Tortilla Market Breakdown, By Distribution channel, 2018 & 2027
10.3 Hypermarkets/Supermarkets
10.3.1 Overview
10.3.2 Europe Hypermarkets/Supermarkets Tortilla Market Revenue Forecasts to 2027 (US$ Mn)
10.4 Convenience Stores
10.4.1 Overview
10.4.2 Europe Tortilla Market in Convenience Store Revenue Forecasts to 2027 (US$ Mn)
10.5 Online
10.5.1 Overview
10.5.2 Europe Online Tortilla Market Revenue and Forecasts to 2027 (US$ Mn)
10.6 Food Service
10.6.1 Overview
10.6.2 Europe Tortilla Market in Food Service Distribution Channels Revenue and Forecasts to 2027 (US$ Mn)
11. Tortilla Market – Country Analysis
11.1 Overview
11.1.1 Europe Tortilla Market Breakdown, by Key Countries
11.1.1.1 Germany Tortilla Market Revenue and Forecast to 2027 (US$ MN)
11.1.1.1.1 Germany Tortilla Market Breakdown, by Nature
11.1.1.1.2 Germany Tortilla Market Breakdown, by Source
11.1.1.1.3 Germany Tortilla Market Breakdown, by Product Type
11.1.1.1.4 Germany Tortilla Market Breakdown, by Distribution Channel
11.1.1.2 France Tortilla Market Revenue and Forecast to 2027 (US$ MN)
11.1.1.2.1 France Tortilla Market Breakdown, by Nature
11.1.1.2.2 France Tortilla Market Breakdown, by Source
11.1.1.2.3 France Tortilla Market Breakdown, by Product Type
11.1.1.2.4 France Tortilla Market Breakdown, by Distribution Channel
11.1.1.3 Spain Tortilla Market Revenue and Forecast to 2027 (US$ MN)
11.1.1.3.1 Spain Tortilla Market Breakdown, by Nature
11.1.1.3.2 Spain Tortilla Market Breakdown, by Source
11.1.1.3.3 Spain Tortilla Market Breakdown, by Product Type
11.1.1.3.4 Spain Tortilla Market Breakdown, by Distribution Channel
11.1.1.4 UK Tortilla Market Revenue and Forecast to 2027 (US$ MN)
11.1.1.4.1 UK Tortilla Market Breakdown, by Nature
11.1.1.4.2 UK Tortilla Market Breakdown, by Source
11.1.1.4.3 UK Tortilla Market Breakdown, by Product Type
11.1.1.4.4 UK Tortilla Market Breakdown, by Distribution Channel
11.1.1.5 Rest of Europe Tortilla Market Revenue and Forecast to 2027 (US$ MN)
11.1.1.5.1 Rest Of Europe Tortilla Market Breakdown, by Nature
11.1.1.5.2 Rest Of Europe Tortilla Market Breakdown, by Source
11.1.1.5.3 Rest Of Europe Tortilla Market Breakdown, by Product Type
11.1.1.5.4 Rest Of Europe Tortilla Market Breakdown, by Distribution Channel
12. Industry Landscape
12.1 New Development
12.2 Strategy And Business Planning
12.3 Market Initiatives
13. COMPANY PROFILES
13.1 GRUMA, S.A.B. de C.V
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 PepsiCo Inc.
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.3 Signature Flatbreads LTD
13.3.1 KEY FACTS
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.4 Liven, S.A.
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Aranda’s Tortilla Company, Inc.
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 Leng-d’Or
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.7 Mexma Foods
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 Conagra Brands Inc.
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.9 Dijo
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 Super-Mex Foods
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
14. Appendix
14.1 About the Insight Partners
14.2 Glossary
LIST OF TABLES
Table 1. Europe Tortilla Market Revenue and Forecasts to 2027 (US$ Mn)
Table 2. Europe Tortilla Market Revenue and Forecasts to 2027 – By Product Type (US$ Mn)
Table 3. Germany Tortilla Market Revenue And Forecasts To 2027 – By Nature (US$ Mn)
Table 4. Germany Tortilla Market Revenue And Forecasts To 2027 – By Source (US$ Mn)
Table 5. Germany Tortilla Market Revenue And Forecasts To 2027 – By Product Type (US$ Mn)
Table 6. Germany Tortilla Market Revenue And Forecasts To 2027 – By Distribution Channel (US$ Mn)
Table 7. France Tortilla Market Revenue And Forecasts To 2027 – By Nature (US$ Mn)
Table 8. France Tortilla Market Revenue And Forecasts To 2027 – By Source (US$ Mn)
Table 9. France Tortilla Market Revenue And Forecasts To 2027 – By Product Type (US$ Mn)
Table 10. France Tortilla Market Revenue And Forecasts To 2027 – By Distribution Channel (US$ Mn)
Table 11. Spain Tortilla Market Revenue And Forecasts To 2027 – By Nature (US$ Mn)
Table 12. Spain Tortilla Market Revenue And Forecasts To 2027 – By Source (US$ Mn)
Table 13. Spain Tortilla Market Revenue And Forecasts To 2027 – By Product Type (US$ Mn)
Table 14. Spain Tortilla Market Revenue And Forecasts To 2027 – By Distribution Channel (US$ Mn)
Table 15. UK Tortilla Market Revenue And Forecasts To 2027 – By Nature (US$ Mn)
Table 16. UK Tortilla Market Revenue And Forecasts To 2027 – By Source (US$ Mn)
Table 17. UK Tortilla Market Revenue And Forecasts To 2027 – By Product Type (US$ Mn)
Table 18. UK Tortilla Market Revenue And Forecasts To 2027 – By Distribution Channel (US$ Mn)
Table 19. Rest Of Europe Tortilla Market Revenue And Forecasts To 2027 – By Nature (US$ Mn)
Table 20. Rest Of Europe Tortilla Market Revenue And Forecasts To 2027 – By Source (US$ Mn)
Table 21. Rest Of Europe Tortilla Market Revenue And Forecasts To 2027 – By Product Type (US$ Mn)
Table 22. Rest Of Europe Tortilla Market Revenue And Forecasts To 2027 – By Distribution Channel (US$ Mn)
Table 23. Glossary of Terms, Tortilla Market
LIST OF FIGURES
Figure 1. Europe Tortilla Market Segmentations
Figure 2. Europe Tortilla Market Segmentation – By Country
Figure 3. Europe Tortilla Market Overview
Figure 4. Corn Held Largest Share In The Europe Tortilla Market By Source
Figure 5. France Dominated The Europe Tortilla Market In 2018
Figure 6. Europe Tortilla Market, Industry Landscape
Figure 7. Europe – Pest Analysis
Figure 8. Tortilla market Impact Analysis of Driver and Restraints
Figure 9. Europe Tortilla Market Forecast And Analysis, (US$ Mn)
Figure 10. Europe Tortilla Market Breakdown by Product Type, 2018 & 2027 (%)
Figure 11. Europe Tortilla Chips Market Revenue Forecasts To 2027 (US$ Mn)
Figure 12. Europe Tortilla Taco Shells Market Revenue Forecasts To 2027 (US$ Mn)
Figure 13. Europe Tostadas Market Revenue and Forecasts To 2027 (US$ Mn)
Figure 14. Europe Flour Tortilla Market Revenue Forecasts To 2027 (US$ Mn)
Figure 15. Europe Corn Tortilla Market Revenue Forecasts To 2027 (US$ Mn)
Figure 16. Europe Others Tortilla Market Revenue Forecasts To 2027 (US$ Mn)
Figure 17. Europe Tortilla Market Breakdown by Nature, Value, 2018 & 2027 (%)
Figure 18. Europe Conventional Tortilla Market Revenue and Forecasts To 2027 (US$ Mn)
Figure 19. Europe Organic Tortilla Market Revenue Forecasts To 2027 (US$ Mn)
Figure 20. Europe Tortilla Market Breakdown by Source, Value, 2018 & 2027 (%)
Figure 21. Europe Wheat Tortilla Market Revenue Forecasts To 2027 (US$ Mn)
Figure 22. Europe Corn Tortilla Market Revenue Forecasts To 2027 (US$ Mn)
Figure 23. Europe Tortilla Market Breakdown, By Distribution channel, By value, To 2027 (US$ Mn)
Figure 24. Europe Hypermarkets/Supermarkets Tortilla Market Revenue Forecasts To 2027 (US$ Mn)
Figure 25. Europe Tortilla Market in Convenience Store Market Revenue Forecasts To 2027 (US$ Mn)
Figure 26. Europe Online Tortilla Market Revenue Forecasts to 2027 (US$ Mn)
Figure 27. Europe Tortilla Market in Food Service Distribution Channels Revenue and Forecasts to 2027 (US$ Mn)
Figure 28. Europe Tortilla Market Breakdown by Key Countries, 2018 & 2027(%)
Figure 29. Germany Tortilla Market Forecasts To 2027 (US$ Mn)
Figure 30. France Tortilla Market Forecasts To 2027 (US$ Mn)
Figure 31. Spain Tortilla Market Forecasts To 2027 (US$ Mn)
Figure 32. UK Tortilla Market Forecasts To 2027 (US$ Mn)
Figure 33. Rest Of Europe Tortilla Market Forecasts To 2027 (US$ Mn)
The List of Companies - Europe Tortilla Market
- Gruma, S.A.B. de C.V
- PepsiCo Inc.
- Signature Flatbreads LTD
- Liven, S.A.
- Aranda’s Tortilla Company, Inc.
- Leng-d’Or
- Mexma Foods
- Conagra Brands Inc.
- Dijo
- Super-Mex Foods
- Highlights key business priorities in order to assist companies to realign their business strategies.
- The key findings and recommendations highlight crucial progressive industry trends in the Europe tortilla market, thereby allowing players to develop effective long term strategies.
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth the market trends and outlook coupled with the factors driving the market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation and industry verticals.