Champagne Market by Type (Red, White, and Rose), Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others): Global Market Size Estimates and Forecast (2022-2030)

Code: BMIRE00026655 | Pages: 100 | Industry: Food and Beverages | Date: Oct 2022 | Type: Global

The market crossed US$ 7.0 billion mark in 2022 and is expected to hit US$ 10.3 billion by 2030, recording a CAGR of 5.0% during the forecast period.

Champagne market has been significantly growing with the increasing demand for luxury alcoholic beverages

Champagne is defined as a sparkling wine originated and manufactured in the Champagne region of France. It is prepared by blending and processing a variety of grapes namely, pinot meunier, pinot noir and chardonnay. The utilization of champagne in cocktails and cuisines has increased, due to shifting consumer preferences over the past few decades. Moreover, non-vintage champagnes are preferred by consumers due to its superior quality and optimum prices. The increasing disposable income along with rising consumer preferences for luxury and exclusive alcoholic beverages is anticipated to fuel the champagne market growth. 

Within the report, the market is segmented into type, distribution channel, and geography. By type, the market is further divided into red, white, and rose. By distribution channel, the market is further fragmented into supermarkets and hypermarkets, specialty stores, online retail and others. Geographically, the market is sub-segmented into North America, Europe, Asia Pacific, South & Central America, and Middle East & Africa.

Growing trend of occasional celebrations

The night life and drink culture globally has increased, especially milestone celebrations, casual meetings and success celebration. Moreover, different brands promote champagne displaying it as drink of royalties, thus, putting it into the elite class and grandeur. The growing disposable income and availability of conveniently priced champagne has aided its consumption growth in emerging countries. In addition, there is an increased demand of champagne from international events such as awards shows, film festivals, sports events, auctions and more. These factors are expected to augment the overall sales of champagne globally.

Upsurge in online sales of champagne post pandemic

During the outbreak of COVID-19, the online channels were the one stop solutions for purchasing of champagne. The consumers earned additional benefit of discount offers and convenient shopping experience along with a variety of bottle sizes and price ranges. The major market players in the champagne market heftily invested in artificial intelligence integration. It was aimed to offer improved display and feasibility in purchasing experience to consumers, thus allowing consumers to better understand their champane preferences and offer product variations. As a result, online sales channel is projected to contribute positively to the champagne market.

Recent strategic developments in champagne market

The champagne market has undergone several significant developments, and a few of these have been mentioned below:

  • In November 2021, Moet Hennessy launched online store for access and supply of its extensive portfolio of champagne and wines.
  • In February 2021, LVMH acquired 50% ownership stake in Armand de Brignac, also known as “Ace of Spades”. The acquisition would strengthen the global distribution network and portfolio of Armand de Brignac.

The champagne market is driven by several players implementing strategic activities such as investments, new launches, mergers & acquisitions, and partnerships. Laurent Perrier, Centre Vinicole - Champagne Nicolas Feuillatte, Louis Vuitton SE, Taittinger and Pernod Ricard are among the prominent players operating in the market.

Target audience for the report:

  • Raw material providers
  • Beverage manufacturers
  • Champagne manufacturers
  • Champagne-related associations, organizations, forums, and alliances
  • Government bodies, such as regulating authorities and policy makers
  • Venture capitalists, private equity firms, and start-up companies
  • Research institutes, organizations, and consulting companies

Scope of the report:

In this report, the market has been segmented on the basis of:

  • Type:
    • Red
    • White
    • Rose
  • Distribution Channel:
    • Supermarkets and Hypermarkets
    • Specialty Stores
    • Online Retail
    • Others
  • Region
    • North America
    • Europe
    • Asia Pacific (APAC)
    • South & Central America
    • Middle East & Africa
  • Companies profiled
    • Laurent Perrier
    • Centre Vinicole - Champagne Nicolas Feuillatte
    • Louis Vuitton SE
    • Taittinger
    • Pernod Ricard

The List of Companies
- Laurent Perrier
- Centre Vinicole - Champagne Nicolas Feuillatte
- Louis Vuitton SE
- Taittinger
- Pernod Ricard

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