Asia Pacific Sex Toys Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Material (Metal, Silicone, Plastic, Glass, and Others); Gender (Male, and Female); Distribution Channel (E-Commerce, Specialty Stores, and Others)

TIPRE00023036 | Pages: 145 | Medical Device | Jan 2023 | Type: Regional | Status: Published

The Asia Pacific sex toys market is expected to grow from US$ 7,367.07 million in 2021 to US$ 12,718.60 million by 2028. It is estimated to record a CAGR of 8.1% from 2021 to 2028.

 

App-Enabled Distance Toys and Bluetooth-Powered Toys Boost the Asia Pacific Sex Toys Market During 2021–2028

 

Distance toys are the biggest selling products and are likely to remain so for the time being. People are interested in app-enabled and remote-control toys, and their interest continues to grow as more people find themselves separated from their partners during various situations, such as lockdowns and social distancing. For long-distance partners, a toy can help alleviate the pressure of phone or video sex, as it provides physical stimulation while one provides other types of pleasure according to comfort level, such as visual, audial, emotional, psychological, romantic, and fantasy-based pleasure. There are plenty of sex toys that work from one end of the room to the other. For long-distance partners (in different countries), We-Vibe and its We-Connect apps are a great option for long-distance play. Although We-Vibe may have been the first to put this technology to use, since then other brands, including OhMiBod, have released their own versions. Quarantined partners in different rooms can use Bluetooth-powered toys to share stimulation and stay connected. Sex tech company Kiiroo offers toys that connect via Bluetooth to interactive videos, virtual reality, a partner's toy, and more. Some Bluetooth toys allow a partner to use the controls, while others seek to link up toys for both to use at once says Queen. The Kiiroo products can also connect with cam professionals. Lovense also has a wide array of toys, from butt plugs and dildos to wands that can be controlled via Bluetooth. Thus, owing to these advancements, the Asia Pacific sex toys market is expected to drive the market.

 

Asia Pacific Sex Toys Market Overview

 

The Asia Pacific sex toys market is segmented into China, Japan, India, Australia, South Korea, and the Rest of APAC. In China, the demand for sex toys is fueled by the increasing e-commerce channels in the country. Online shopping, which accounted for over 40% of sex product retail in the country, is one of the driving forces behind the market growth. To prevent embarrassment, many customers in China tend to buy sex items from e-commerce platforms. Most popular products on shopping sites such as Tmall and Taobao are differed by gender. Mostly, males purchased masturbators, whereas females purchased lingerie. E-commerce is common because it effectively protects customers' privacy by not labeling items with their names and not revealing details about the customer during product delivery. The most diverse distribution channel platform is e-commerce that includes company websites, mobile apps, and social media. Thus, owing to these advancements, the Asia Pacific sex toys market is expected to grow rapidly during the forecast period.

 

Asia Pacific Sex Toys Market Revenue and Forecast to 2028 (US$ Million)

Asia Pacific Sex Toys Market Revenue and Forecast to 2028 (US$ Million)

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Asia Pacific Sex Toys Market Segmentation

 

The Asia Pacific sex toys market is segmented on the basis of material, gender, product, distribution channel, and country.

 

Based on material, the Asia Pacific sex toys market is segmented into silicone, plastic, metal, glass, and others. The silicone segment held the largest market share in 2021.

 

Based on gender, the Asia Pacific sex toys market is bifurcated into female and male. The female segment held a larger market share in 2021.

 

Based on product, the Asia Pacific sex toys market is segmented into vibrators, dildos, anal toys, penis rings, BDSM toys, masturbation sleeves, sex dolls, clothing, and others. The vibrators segment held the largest market share in 2021.

 

Based on distribution channel, the Asia Pacific sex toys market is segmented into e-commerce, specialty stores, and others. The e-commerce segment held the largest market share in 2021.

 

Based on country, the market is segmented into China, Japan, India, Australia, South Korea, and the Rest of Asia Pacific. China dominated the market share in 2021.

 

BMS Factory; LIFESTYLES HEALTHCARE PTE LTD; Lovehoney Group Ltd.; TENGA Co., Ltd.; and WOW Tech International GmbH are a few leading companies operating in the Asia Pacific sex toys market.

1.           Introduction

1.1         Scope of the Study

1.2         The Insight Partners Research Report Guidance

1.3         Market Segmentation

1.3.1        Asia Pacific Sex Toys Market – By Material

1.3.2        Asia Pacific Sex Toys Market – By Gender

1.3.3        Asia Pacific Sex Toys Market – By Product

1.3.4        Asia Pacific Sex Toys Market – By Distribution Channel

1.3.5        Asia Pacific Sex Toys Market – By Country

2.           Key Takeaways

3.        Research Methodology

3.1         Coverage

3.2         Secondary Research

3.3         Primary Research

4.           Asia Pacific Sex Toys Market – Market Landscape

4.1         Overview

4.2         Asia Pacific PEST Analysis

4.3         Experts Opinion

5.           Asia Pacific Sex Toys Market – Key Market Dynamics

5.1         Market Drivers

5.1.1        Changing Perception of Customers Toward Utilization of Sex Toys

5.2         Market Restraints

5.2.1        Harmful Chemicals in Sex Toys

5.3         Market Opportunities

5.3.1        Increasing Investment by Sex Toys Manufacturers

5.4         Future Trends

5.4.1        Increasing Adoption of Technology in Sex Toys

5.4.2        App-Enabled Distance Toys and Bluetooth-Powered Toys:

5.4.3        Adventurous Toys:

5.4.4        USB-Rechargeable Toys:

5.4.5        Sex Toys for Medicalization and Sexual Health Promotion:

5.5         Impact Analysis of Drivers and Restraints on the Market

6.           Sex Toys Market– Asia Pacific Analysis

6.1         Asia Pacific Sex Toys Market Revenue Forecast and Analysis

7.           Asia Pacific Sex Toys Market– By Material

7.1         Overview

7.2         Asia Pacific Sex Toys Market Share, by Material, 2020 and 2028 (%)

7.3         Silicone

7.3.1        Overview

7.3.2        Silicone: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

7.4         Plastic

7.4.1        Overview

7.4.2        Plastic: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

7.5         Metal

7.5.1        Overview

7.5.2        Metal: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

7.6         Glass

7.6.1        Overview

7.6.2        Glass: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

7.7         Others

7.7.1        Overview

7.7.2        Others: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

8.           Asia Pacific Sex Toys Market– By Gender

8.1         Overview

8.2         Asia Pacific Sex Toys Market Share, by Gender, 2020 and 2028 (%)

8.3         Female

8.3.1        Overview

8.3.2        Female: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

8.4         Male

8.4.1        Overview

8.4.2        Male: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

9.           Asia Pacific Sex Toys Market– By Product

9.1         Overview

9.2         Asia Pacific Sex Toys Market Share, by Product, 2020 and 2028 (%)

9.3         Vibrators

9.3.1        Overview

9.3.2        Vibrators: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

9.4         Dildos

9.4.1        Overview

9.4.2        Dildos: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

9.5         Anal Toys

9.5.1        Overview

9.5.2        Anal Toys: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

9.6         Penis Rings

9.6.1        Overview

9.6.2        Penis Rings: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

9.7         BDSM Toys

9.7.1        Overview

9.7.2        BDSM Toys: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

9.8         Masturbation Sleeves

9.8.1        Overview

9.8.2        Masturbation Sleeves: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

9.9         Sex Dolls

9.9.1        Overview

9.9.2        Sex Dolls: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

9.10      Clothing

9.10.1     Overview

9.10.2     Clothing: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

9.11      Others

9.11.1     Overview

9.11.2     Others: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

10.        Asia Pacific Sex Toys Market– By Distribution Channel

10.1      Overview

10.2      Asia Pacific Sex Toys Market Share, by Distribution Channel, 2020 and 2028 (%)

10.3      E-Commerce

10.3.1     Overview

10.3.2     E-Commerce: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

10.4      Specialty Stores

10.4.1     Overview

10.4.2     Specialty Stores: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

10.5      Others

10.5.1     Overview

10.5.2     Others: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

11.        Asia Pacific Sex toys Market – Country Analysis

11.1      Overview

11.1.1     Asia Pacific: Sex Toys Market, by Country, 2020 & 2028 (%)

11.1.1.1       China

11.1.1.1.1       China: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

11.1.1.1.2       China: Sex Toys Market, by Material, 2019–2028 (USD Million)

11.1.1.1.3       China: Sex Toys Market, by Gender, 2019–2028 (USD Million)

11.1.1.1.4       China: Sex toys Market, by Product, 2019–2028 (USD Million)

11.1.1.1.5       China: Sex Toys Market, by Distribution Channel, 2019–2028 (Million)

11.1.1.2       Japan

11.1.1.2.1       Japan: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

11.1.1.2.2       Japan: Sex Toys Market, by Material, 2019–2028 (USD Million)

11.1.1.2.3       Japan: Sex Toys Market, by Gender, 2019–2028 (USD Million)

11.1.1.2.4       Japan: Sex toys Market, by Product, 2019–2028 (USD Million)

11.1.1.2.5       Japan: Sex Toys Market, by Distribution Channel, 2019–2028 (Million)

11.1.1.3       India

11.1.1.3.1       India: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

11.1.1.3.2       India: Sex Toys Market, by Material, 2019–2028 (USD Million)

11.1.1.3.3       India: Sex Toys Market, by Gender, 2019–2028 (USD Million)

11.1.1.3.4       India: Sex toys Market, by Product, 2019–2028 (USD Million)

11.1.1.3.5       India: Sex Toys Market, by Distribution Channel, 2019–2028 (Million)

11.1.1.4       Australia

11.1.1.4.1       Australia: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

11.1.1.4.2       Australia: Sex Toys Market, by Material, 2019–2028 (USD Million)

11.1.1.4.3       Australia: Sex Toys Market, by Gender, 2019–2028 (USD Million)

11.1.1.4.4       Australia: Sex toys Market, by Product, 2019–2028 (USD Million)

11.1.1.4.5       Australia: Sex Toys Market, by Distribution Channel, 2019–2028 (Million)

11.1.1.5       South Korea

11.1.1.5.1       South Korea: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

11.1.1.5.2       South Korea: Sex Toys Market, by Material, 2019–2028 (USD Million)

11.1.1.5.3       South Korea: Sex Toys Market, by Gender, 2019–2028 (USD Million)

11.1.1.5.4       South Korea: Sex toys Market, by Product, 2019–2028 (USD Million)

11.1.1.5.5       South Korea: Sex Toys Market, by Distribution Channel, 2019–2028 (Million)

11.1.1.6       Rest of Asia Pacific

11.1.1.6.1       Rest of Asia Pacific: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

11.1.1.6.2       Rest of Asia Pacific: Sex Toys Market, by Material, 2019–2028 (USD Million)

11.1.1.6.3       Rest of Asia Pacific: Sex Toys Market, by Gender, 2019–2028 (USD Million)

11.1.1.6.4       Rest of Asia Pacific: Sex toys Market, by Product, 2019–2028 (USD Million)

11.1.1.6.5       Rest of Asia Pacific: Sex Toys Market, by Distribution Channel, 2019–2028 (Million)

12.        Industry Landscape

12.1      Overview

12.2      Organic Developments

12.2.1     Overview

12.3      Inorganic Developments

12.3.1     Overview

13.        Company Profiles

13.1      LIFESTYLES HEALTHCARE PTE LTD

13.1.1     Key Facts

13.1.2     Business Description

13.1.3     Products and Services

13.1.4     Financial Overview

13.1.5     SWOT Analysis

13.1.6     Key Developments

13.1.7     Business Strategy

13.2      BMS Factory

13.2.1     Key Facts

13.2.2     Business Description

13.2.3     Products and Services

13.2.4     Financial Overview

13.2.5     SWOT Analysis

13.2.6     Key Developments

13.2.7     Business Strategy

13.3      TENGA Co., Ltd.

13.3.1     Key Facts

13.3.2     Business Description

13.3.3     Products and Services

13.3.4     Financial Overview

13.3.5     SWOT Analysis

13.3.6     Key Developments

13.3.7     Business Strategy

13.4      WOW Tech International GmbH

13.4.1     Key Facts

13.4.2     Business Description

13.4.3     Products and Services

13.4.4     Financial Overview

13.4.5     SWOT Analysis

13.4.6     Business Strategy

13.5      Lovehoney Group Ltd.

13.5.1     Overview

13.5.2     Product Portfolio

13.5.3     SWOT Analysis

13.5.4     Recent Developments

13.5.5     Business Strategy

14.        Appendix

14.1      About the Insight Partners

14.2      Glossary of Terms

 

 

LIST OF TABLES

Table 1.             Asia Pacific Sex Toys Market Revenue and Forecast to 2028 (US$ Million)

Table 2.             China: Sex Toys Market, by Material– Revenue and Forecast to 2028 (USD Million)

Table 3.             China: Sex Toys Market, by Gender– Revenue and Forecast to 2028 (USD Million)

Table 4.             China Sex Toys Market, by Product– Revenue and Forecast to 2028 (USD Million)

Table 5.             China: Sex Toys Market, by Distribution Channel– Revenue and Forecast to 2028 (Million)

Table 6.             Japan: Sex Toys Market, by Material– Revenue and Forecast to 2028 (USD Million)

Table 7.             Japan: Sex Toys Market, by Gender– Revenue and Forecast to 2028 (USD Million)

Table 8.             Japan Sex Toys Market, by Product– Revenue and Forecast to 2028 (USD Million)

Table 9.             Japan: Sex Toys Market, by Distribution Channel– Revenue and Forecast to 2028 (Million)

Table 10.          India: Sex Toys Market, by Material– Revenue and Forecast to 2028 (USD Million)

Table 11.          India: Sex Toys Market, by Gender– Revenue and Forecast to 2028 (USD Million)

Table 12.          India Sex Toys Market, by Product– Revenue and Forecast to 2028 (USD Million)

Table 13.          India: Sex Toys Market, by Distribution Channel– Revenue and Forecast to 2028 (Million)

Table 14.          Australia: Sex Toys Market, by Material– Revenue and Forecast to 2028 (USD Million)

Table 15.          Australia: Sex Toys Market, by Gender– Revenue and Forecast to 2028 (USD Million)

Table 16.          Australia Sex Toys Market, by Product– Revenue and Forecast to 2028 (USD Million)

Table 17.          Australia: Sex Toys Market, by Distribution Channel– Revenue and Forecast to 2028 (Million)

Table 18.          South Korea: Sex Toys Market, by Material– Revenue and Forecast to 2028 (USD Million)

Table 19.          South Korea: Sex Toys Market, by Gender– Revenue and Forecast to 2028 (USD Million)

Table 20.          South Korea Sex Toys Market, by Product– Revenue and Forecast to 2028 (USD Million)

Table 21.          South Korea: Sex Toys Market, by Distribution Channel– Revenue and Forecast to 2028 (Million)

Table 22.          Rest of Asia Pacific: Sex Toys Market, by Material– Revenue and Forecast to 2028 (USD Million)

Table 23.          Rest of Asia Pacific: Sex Toys Market, by Gender– Revenue and Forecast to 2028 (USD Million)

Table 24.          Rest of Asia Pacific Sex Toys Market, by Product– Revenue and Forecast to 2028 (USD Million)

Table 25.          Rest of Asia Pacific: Sex Toys Market, by Distribution Channel– Revenue and Forecast to 2028 (Million)

Table 26.          Organic Developments Done by Companies

Table 27.          Inorganic Developments Done by Companies

Table 28.          Glossary of Terms, Sex toys Market

 

 

LIST OF FIGURES

Figure 1.           Asia Pacific Sex Toys Market Segmentation

Figure 2.           Asia Pacific Sex Toys Market, By Country

Figure 3.           Asia Pacific Sex Toys Market Overview

Figure 4.           Asia Pacific Sex Toys Market, By Material

Figure 5.           Asia Pacific Sex Toys Market, By Country

Figure 6.           Asia Pacific: PEST Analysis

Figure 7.           Experts Opinion

Figure 8.           Asia Pacific Sex Toys Market Impact Analysis of Drivers and Restraints

Figure 9.           Asia Pacific Sex Toys Market– Revenue Forecast and Analysis – 2019- 2028

Figure 10.        Asia Pacific Sex Toys Market Share, by Material, 2020 and 2028 (%)

Figure 11.        Silicone: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 12.        Plastic: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 13.        Metal: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 14.        Glass: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 15.        Others: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 16.        Asia Pacific Sex Toys Market Share, by Gender, 2020 and 2028 (%)

Figure 17.        Female: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 18.        Male: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 19.        Asia Pacific Sex Toys Market Share, by Product, 2020 and 2028 (%)

Figure 20.        Vibrators: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 21.        Dildos: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 22.        Anal Toys: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 23.        Penis Rings: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 24.        BDSM Toys: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 25.        Masturbation Sleeves: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 26.        Sex Dolls: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 27.        Clothing: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 28.        Others: Asia Pacific Sex Toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 29.        Asia Pacific Sex Toys Market Share, by Distribution Channel, 2020 and 2028 (%)

Figure 30.        E-Commerce: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 31.        Specialty Stores: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 32.        Others: Asia Pacific Sex toys Market– Revenue and Forecast to 2028 (USD Million)

Figure 33.        Asia Pacific: Sex Toys Market, by Key Country – Revenue (2020) (USD Million)

Figure 34.        Asia Pacific: Sex Toys Market, by Country, 2020 & 2028 (%)

Figure 35.        China: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

Figure 36.        Japan: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

Figure 37.        India: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

Figure 38.        Australia: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

Figure 39.        South Korea: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

Figure 40.          Rest of Asia Pacific: Sex Toys Market – Revenue and Forecast to 2028 (USD Million)

  1. BMS Factory
  2. LIFESTYLES HEALTHCARE PTE LTD
  3. Lovehoney Group Ltd.
  4. TENGA Co., Ltd.
  5. WOW Tech International GmbH
  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Asia Pacific sex toys market.   
  • Highlights key business priorities in order to assist companies to realign their business strategies
  • The key findings and recommendations highlight crucial progressive industry trends in the Asia Pacific sex toys market, thereby allowing players across the value chain to develop effective long-term strategies
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
  • Scrutinize in-depth Asia Pacific market trends and outlook coupled with the factors driving the sex toys market, as well as those hindering it
  • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution  

 

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